Category: I'm a Brand

As a business, never do influencer marketing unless you have completed these steps.

Posted on April 2, 2024
We have had to turn away several clients in the past couple of months. It was a difficult call but we did it for our clients' sake. We felt that they were not yet ready for influencer marketing. It may even burn a big hole in their pockets. For us, bad results = bad experience = not putting customers first = bad for the industry. We believe that every business needs to build its foundation first.

Labels:Featured, I'm a Brand, Tips and Tricks, KOL Marketing, Recommended

How to spot a hidden gem influencer in Malaysia?

Posted on March 21, 2024
Want to find a great influencer who is hardworking, creative, affordable, and has great organic reach but you don’t want to burn a hole in your pocket? You should read this article.

Labels:I'm a Brand, Tips and Tricks, I'm an Influencer, KOL Marketing, Recommended

Top 10 TikTok Trends in Malaysia This 2021

Posted on March 20, 2024
In this blog, we want to update everyone with the demands and trends for TikTok in Malaysia for 2021. TikTok has been around for years. According to Globaltimes - TikTok has been downloaded by nearly 200 million users in Southeast Asia, a region with populations close to 630 million. TikTok launched in 2016, but it’s not far behind Instagram with 500 million monthly active users. Instagram ranked 6th place with over 1 billion monthly active users. TikTok is not far behind Instagram, and its only been active for four years. Henceforth, we highly advise brands to start incorporating with TikTok in their influencer marketing campaigns.

Labels:Featured, I'm a Brand, KOL Marketing, Recommended

The History of Influencer Marketing

Posted on March 20, 2024
As a business that focuses solely on influencer marketing, we are always on the lookout for what’s new in the market and what lies ahead and before we do that, we need to first know where it all began. This is Part one of a two part article.

Labels:Featured, I'm a Brand, Special Coverage, Infographic, I'm an Influencer, KOL Marketing, Recommended

5 Reasons You Should Start Influencer Marketing on YouTube [Infographic]

Posted on January 12, 2024
As this is the beginning of the year, we thought it'd be nice to start with an infographic.

Labels:Infographic, I'm a Brand

What Will The Next 7 Years Look Like For Influencer Marketing? (Part 2)

Posted on January 12, 2024
Now that you have had an in depth understanding of where influencer marketing comes from, let’s take a look at what lies ahead. This is part two of a two part article.

Labels:I'm a Brand, Special Coverage, Infographic, I'm an Influencer, KOL Marketing, Recommended, Featured

What local top e-commerce players did for Malaysia’s 11.11 Shopping Festival

Posted on September 6, 2023
For those who are unfamiliar, 11.11 is an annual shopping festival filled with tempting deals made famous by China. It is the equivalent to Black Friday in the US. For giant Alibaba Group itself, they generated over US$10 Billion GMV within the first hour of the shopping festival to a total of US$31 Billion in 24 hours.

Labels:Recommended, KOL Marketing, Featured, I'm a Brand, Insider

The 5 Reasons Why You Should Consider Influencer Marketing

Posted on September 6, 2023
Many countries including Malaysia are slowly reducing the economic and have implemented many social restrictions due to the COVID-19 pandemic. Until we have found a cure or a vaccine, or developed herd immunity, we will have to adjust to the “new normal”. The new way of living and going about our lives including work and interacting with other people. This “new normal” will be changing constantly. How so?

Labels:Featured, I'm a Brand, Tips and Tricks, KOL Marketing, Recommended

How To Multiply Your Sales With Influencer Marketing

Posted on September 6, 2023
That’s the big red question everyone who is new to influencer marketing will be asking themselves. Well, to find an answer to that question, you will first need to read about the Top 10 Most Frequently Asked Questions about Influencer Marketing. Nonetheless, if your main focus for influencer marketing is purely for sales generation, then you’ve come to the perfect blog post. In today’s blog, we will lay down tips on how you can multiply your sales with influencer marketing. Let’s get right into it.

Labels:Featured, I'm a Brand, Tips and Tricks, KOL Marketing, Cost-Per-Sale, live streaming

The Impact of The Emergence of Metaverse to Influencer Marketing

Posted on September 6, 2023
The web is ever changing. Just when we thought Tik Tok is a breath of fresh air in the social media scene seeing that it’s not from Silicon Valley and all, Facebook has re-emerged from the grave and renamed itself as Meta. This is the news that has kept me awake for a while now. What does this mean to influencer marketing and SushiVid specifically? How should I evolve my business? Do we even have the expertise required for this change? Read on…

Labels:Featured, I'm a Brand, KOL Marketing, Recommended, Influencer

Perayaan E-Dagang di Malaysia dan kesannya terhadap Pemasaran Influencer

Posted on September 6, 2023
Sebagai ibu bapa, anda tahu kalendar sekolah tahun setiap tahun tetapi sebagai pemilik perniagaan, adakah anda tahu kalendar perniagaan? Bagaimanakah anda membuat kempen pemasaran influencer untuk bertepatan dengan jualan e-dagang?

Labels:Featured, Influencer, Recommended, I'm a Brand, KOL Marketing

SushiVid - the First Transparent Influencer Marketing Company!

Posted on June 8, 2023
This was a huge step for us, and after lots of thinking, we have decided it’s time to take this new step towards a cleaner and better industry for us! This is why we have rearranged our pricing structure and we now call ourselves The Transparent Influencer Marketing Company! Read on to find out more...

Labels:Featured, I'm a Brand, Special Coverage, I'm an Influencer, KOL Marketing, Recommended

How to Leverage Influencers to Maximize Your Event

Posted on June 8, 2023
Ever since the market reopened, the malls are filled with people and events are back again! Have you seen the latest Cosplay event at 3 Damansara? A successful influencer-led event can even revive an almost dead mall! As an Influencer Marketing company we want you to succeed for your next upcoming event. So, we decided to share the whys and hows to engage with influencers for an event. Let’s dig in!

Labels:Featured, I'm a Brand, Special Coverage, KOL Marketing, Recommended

E-Commerce festivals in Malaysia and it’s impact on influencer marketing

Posted on May 29, 2023
As parents, you know the school calendar year by heart but as a business owner, do you know the business calendar? How do you create an influencer marketing campaign to coincide with e-commerce sales?

Labels:Featured, I'm a Brand, Influencer, KOL Marketing, Recommended

Creative Campaign Ideas for Mother’s Day

Posted on April 25, 2022
In my previous article, I shared about the different groups of mothers and some of the products that could benefit from doing influencer marketing during Mother’s Day. In this article, I will share some creative campaign ideas on how to promote some of these products.

Labels:Featured, I'm a YouTuber, I'm a Brand, Tips and Tricks, KOL Marketing, Recommended

Products that could benefit from a marketing campaign on Mother’s Day

Posted on April 25, 2022
What are some of the products that would benefit from a Mother’s Day campaign? To truly benefit from this question, I guess we need to dig a little deeper. There are many groups of mother audiences. After all, a women who chooses to become a mother goes through more than 3 quarters of their lives as a mother. So pretty much any product that a women could use in those 3 quarters could and should promote a Mother’s Day campaign. Read to find out more.

Labels:Featured, I'm a Brand, Influencer, KOL Marketing, Recommended

如何打造无敌的网红营销

Posted on May 28, 2021
最近你的广告或是宣传活动是否进行得不怎么样呢?别担心,我们这里有对的方法和工具,可以帮到你!

Labels:I'm a Brand, KOL Marketing, Recommended, Chinese

Cara Untuk Membina Kempen Pemasaran KOL Yang Terbaik

Posted on May 28, 2021
Kami dengar kempen anda tidak begitu popular? Jom sertai kami kerana kami mempunyai kaedah dan cara untuk menyelesaikan masalah tersebut!

Labels:I'm a Brand, KOL Marketing, Recommended

How To Make the BEST KOL Marketing Campaign You’ll Ever Have

Posted on May 19, 2021
We heard your campaigns aren’t doing so hot, here, come closer, we have the right tools and methods to set things right.

Labels:Featured, I'm a Brand, KOL Marketing, Recommended

5 Best Practices In Influencer Marketing

Posted on May 17, 2021
In today’s blog post we will be explaining The SV Group’s 5 best practices for influencer marketing. As a company which has been in the influencer marketing industry for 5 years, we believe the following practices are crucial to executing your influencer marketing company. 

Labels:I'm a Brand, Tips and Tricks, KOL Marketing, Recommended

KOLs Post-Pandemic: How to Expand Monetize Channels

Posted on May 4, 2021
With the arrival of the pandemic, the economy has been deeply impacted globally. As an influencer marketing agency, we have witnessed the ups and downs of the industry. Events and collaborations getting cancelled had put influencers into a crisis state especially for full-time influencers.

Labels:Featured, I'm a Brand, I'm an Influencer, KOL Marketing, Recommended

网红营销如何帮我销量大幅增加?

Posted on March 29, 2021

“网红营销如何帮我销量大幅增加?”

这是任何刚接触网红营销的各位会问自己的问题。为了解惑,你先要阅读这个 关于网红营销的10个最常见问题

尽管如此,如果你对网红营销最关注的单纯是为了提高销量,那你就来对地方了。今天我们将会举例如何通过网红营销来让你销售大增。让我们开始吧!

Labels:I'm a Brand, Chinese, KOL Marketing, Recommended

关于网红营销10个最常见的问题

Posted on March 29, 2021

网络营销日益普及化,你发现了吗?商家们纷纷投其怀中。网络营销真的如此强大吗?今天就让我们揭开网红营销的神秘面纱。

Labels:I'm a Brand, Chinese, KOL Marketing, Recommended

How Else Can Brands Do Marketing During Raya

Posted on March 16, 2021
Ramadhan (the Islamic fasting month) is upon us which means Raya is around the corner. We can almost smell the ketupat, lemang and rendang. Even in times of Covid-19, Malaysia plans to stand as a nation and celebrate this holiday season together in the safety of our own homes.

Labels:I'm a Brand, Tips and Tricks, KOL Marketing, Featured

How To Drive Traffic To Your Website From Instagram With One Simple Tool

Posted on March 11, 2021
In case you haven’t heard, The SV Group’s newest addition to our family is IGLinks.io, a platform to create your own mini-page that is able to break the one Link In Bio limit on social media. IGLinks.io is an online platform that allows users to seamlessly insert links to other pages on their phones within only 5 minutes. In 2020, Lazada used as a promo-page to list all of their on-going promos on top of their monthly promo during their influencer marketing campaign with us.

Labels:Featured, I'm a Brand, Tips and Tricks, I'm an Influencer, KOL Marketing, Recommended

2021年马来西亚10大TikTok趋势

Posted on January 25, 2021
抖音 (TikTok) 渐渐变成大众常用的社交媒体。它的崛起你懂多少?它到底有什么魔力,可以让人们陷入其中,今天就让我们来探讨,TikTok 的潜能以及未来趋势

Labels:I'm a Brand, KOL Marketing, Recommended

2021年马来西亚KOL营销需求和趋势

Posted on January 14, 2021
我们今天想和大家分享一个绝对令人振奋的博客内容,以改变您的数字营销游戏。绝对不要错过接下来的内容分享,不然你会后悔哦!相信大家可能已经看到很多品牌在马来西亚进行KOL营销,尤其是在MCO时期。品牌范围从中小型企业到知名品牌,例如LAZADA和Watsons。&&& 品牌想要冒险涉及KOL营销的主要原因之一就是要保持与民众的相连性。随着时间的流逝,品牌开始意识到KOL营销对他们的促销和销售产生了积极的影响。越来越多的品牌开始开始使用KOL营销,并将其作为其持续进行的年度营销策略之一。&&& 作为KOL营销行业的先驱之一,并被称为东盟领先的KOL行销公司,我们对2021年马来西亚KOL行销需求和趋势有以下的看法。

Labels:I'm a Brand, KOL Marketing, Chinese, Recommended

KOL营销的演变

Posted on January 14, 2021
如果您常上线于不同的社交媒体平台,您会发现名人和KOL都依据他们的粉丝的喜好来做广告内容,无论是介绍产品还是服务等。例如,我前阵子在我的 Instagram 上看到 “ Elecher Lee” 讲述为什么她喜欢和推广 Laneige Cica 的睡眠面膜。影响力是一个强有力的词,它可以使另一个人做出选择。无论我们是否意识到,我们的大多数选择都会受到其他因素的影响。这可能与购买新衣服,看电影或改变我们的护肤程序有关。

Labels:I'm a Brand, Tips and Tricks, KOL Marketing, Chinese, Recommended

The 10 Most Frequently Asked Questions About Influencer Marketing

Posted on December 17, 2020
We tackled frequently asked questions about influencer marketing in detail in this week's blog. All you need to know if you're new to the process.& 

Labels:Featured, I'm a Brand, Tips and Tricks, KOL Marketing, Recommended, Cost-Per-Sale, live streaming

The Top 5 Influencer Marketing Strategies To Grow Your Reach

Posted on December 3, 2020

When you first decide to work with influencers, everything seems shiny and sparkly but don’t be fooled by the expensive candy packaging. In order for you to produce leads through influencer marketing, you will have to do some research on the best influencer marketing strategy for your brand. 

Labels:Featured, I'm a Brand, KOL Marketing, Recommended

IGLinks: Own Your Mini IG Webpages With Unlimited Promo Links This 11.11

Posted on December 2, 2020
In case you missed our previous blog post on How to Optimise Your Instagram Profile with IGLinks, we took the courtesy of dedicating this whole blog and elaborate in further detail on how you can optimise your Instagram profile by breaking the 1 link limit with our newest partnership -- iglinks.io for your influencer marketing campaign.

Labels:Featured, I'm a Brand, KOL Marketing, Recommended

Impressive Facts You Need To Know About Influencer Commerce

Posted on November 27, 2020

We’re back to talk about one of the upcoming trends of Influencer Marketing in 2021 -- Influencer Commerce. In case you are wondering what is Influencer Commerce, be sure to head over and read our previous blog posts on the definition of Influencer Commerce.

Labels:Featured, I'm a Brand, I'm an Influencer, KOL Marketing, Recommended

What Is The True Definition of Influencer Commerce?

Posted on November 27, 2020

Influencer commerce is a new strategic approach implemented by brands and marketers to generate leads and sales. The true definition of Influencer Commerce is the act of using influencers to drive and channel traffic from their audience to your website or e-commerce platform in order to generate sales. 

Labels:Featured, I'm a Brand, I'm an Influencer, KOL Marketing, Recommended

The Influencer Marketing Demands & Trends For 2021 In Malaysia

Posted on November 12, 2020
We’re back with another mind-blowing blog to enhance your digital marketing game. Make sure to buckle down for today’s blog.

Labels:Featured, I'm a Brand, I'm an Influencer, KOL Marketing, Recommended

IGLinks: Tips to Own A Mini Webpage on Instagram

Posted on November 12, 2020
We’re sure you’ve heard of IGLinks by now, our newest partnership that will make life easier for brands & influencers! We’re very proud of this new member. Let's find out how we can utilise IGLinks in the most creative ways. 🔥

Labels:I'm a Brand, I'm an Influencer, KOL Marketing, Recommended

Ready To Kick Start Your Christmas & 12.12 Campaigns?

Posted on November 5, 2020
Find yourself scratching your head for the upcoming 12.12 and Christmas campaigns,? Look no further. Tricks of the trade for marketers is to start early. We have anticipated your needs and prepared all you need to know to help boost your campaigns.

Labels:Featured, I'm a Brand, KOL Marketing, Recommended

IGLinks: The Solution to Optimise Your Instagram Profile

Posted on October 23, 2020
This blog is about the importance of IGLinks for you! So, settle down, get comfy and get your Starbucks while we spit some facts your way about IGLinks. We are proud to introduce our new partnership - IGLinks to all of you! It is a handy little tool created for you and I. 

Labels:Featured, I'm a Brand, I'm an Influencer, KOL Marketing, Recommended

品牌应该选择什么平台做直播?

Posted on October 15, 2020
品牌商决定在哪個社群平台进行直播前,必须先理解品牌或特定系列产品的客戶群和直播主要目的是想达到什么。這樣一来会更容易理解和决定在哪个社群平台进行直播。

Labels:Featured, I'm a Brand, Chinese, KOL Marketing, Recommended, live streaming

Dear Brands, Have You Joined The ASEAN Online Sale Day 2020?

Posted on August 24, 2020
This year, ConfirmPlusChop is partnering with MDEC for the upcoming ASEAN Online Sale Day 2020 for a 24-hour online sale event! This event is involving 8 other ASEAN countries other than Malaysia. Taking place on 8.8.2020, the online sale event is welcoming local international shoppers from Brunei, Vietnam, Thailand, Indonesia, Laos, Malaysia Singapore, Myanmar & the Philippines.

Labels:Featured, I'm a Brand, KOL Marketing, Recommended

Hi SMEs! Pay Only RM600 For KOL Marketing!

Posted on August 17, 2020
Hi SMEs! We have SUPER good news for those of you who are interested in KOL Marketing! We have recently partnered with MDEC to enable Micro & SMEs to market products via KOL Marketing. You can now work with them and even better, you can get them to sell for you! Sign up with us today to enjoy what we are offering to help support your business!

Labels:Featured, I'm a Brand, KOL Marketing, Recommended

The 3 Things That You Need To Know Before Engaging Influencers

Posted on July 13, 2020
This article will guide you through the 3 crucial things that you need to know in order to plan for a successful campaign. We want you to attain the maximum impact for your influencer marketing campaign.

Labels:Featured, I'm a Brand, KOL Marketing

How to Start a Viral Trend on Instagram

Posted on April 20, 2020
Since the Movement Control Order (MCO) started, there has been trends happening on Instagram, TikTok and Twitter such as the Dalgona Coffee trend which had people whisking for their lives. Hold on to that image, if everyone in Malaysia is obsessing over coffee wouldn’t that mean sales for coffee skyrocketed at this time?

Labels:I'm a Brand, Tips and Tricks

Evolution of Influencer Marketing

Posted on April 20, 2020
If you ever got on the social media carousel, you would find celebrities and social media icons tapping into their fan following to advertise, be it for products or services.

Labels:I'm a Brand, KOL Marketing

The Different Types of Live Streaming in Malaysia

Posted on April 17, 2020
How often do you watch your friends live stream their activities through social media apps like Facebook, Instagram, or Twitch? It’s possible that most of you — at some point — have seen live streamed videos.

Labels:I'm a Brand, KOL Marketing

Covid-19 Malaysia: SushiVid Empowers Influencers to Help Disseminate ONLY Valid & Reliable News from Official Bodies

Posted on March 26, 2020
Let us all work together to be a responsible netizen and spread only reliable news from credible sources!

Labels:Influencer, Covid-19, I'm a Brand, Featured

The Demand and Trends for Influencer Marketing in Malaysia 2019

Posted on February 20, 2020
Due to the ever-increasing demand for influencer marketing, the team at SushiVid has decided to share more about our best practices and how we think the market will move for this industry.

Labels:I'm a Brand, Insider, KOL Marketing, Recommended

How does SushiVid make money?

Posted on July 4, 2019
You know the story – hushed, clandestine meetings. Money passing under the table.&  Kickbacks. The act of secret profit sharing can give you a giddy euphoric feeling at first, but what happens when the institutions around you start to flounder?

Labels:I'm a Brand, I'm an Influencer

[Tip 3 of 8] Difference Between Celebrity Endorsement And Influencer Marketing

Posted on June 18, 2019
Celebrity endorsements have been around for a long long time. There is a grey area between the celebrity endorsements and influencer marketing. Find out the key differences here.

Labels:I'm a Brand, I'm a YouTuber, Tips and Tricks, I'm an Influencer

What’s the difference between Facebook Live and YouTube?

Posted on June 18, 2019
Once upon a time the only people we saw live were bands or reporters.

Labels:I'm a Brand

The Right Approach to Influencer Marketing

Posted on June 18, 2019
What’s it all about? Why are we here? How can we make it more meaningful?

Labels:I'm a Brand

Social media marketing for restaurants Malaysia

Posted on June 18, 2019
Before the dawn of social media, I often pined for life as a restaurant reviewer.

Labels:I'm a Brand, Tips and Tricks

[贴士 1 of 8] 什么是KOL营销?

Posted on September 4, 2018
到底KOL营销是什么玩意儿?

Labels:I'm a Brand, Tips and Tricks, Chinese

[Tip 2 of 8] Apa yang kami dapat dari Influencer Marketing?

Posted on September 3, 2018
Apa Yang bisa yang kamu dapat dari Influencer Marketing?

Labels:I'm a Brand, Tips and Tricks, Indonesian

[Tip 3 of 8] Perbedaan antara Iklan yang dibintangi selebriti dan Influencer marketing

Posted on September 3, 2018
Iklan yang dibintangi selebriti vs. Influencer Marketing 

Labels:I'm a Brand, Tips and Tricks, Indonesian

[Tip 4 of 8] Bagaimana cara memilih influencer yang tepat untuk marketing campaign kamu?

Posted on September 3, 2018
Tips memilih influencer yang tepat 

Labels:I'm a Brand, Tips and Tricks, Indonesian

[Tip 5 of 8] Ketahui Yang Mana Influencer Yang Palsu

Posted on September 3, 2018
Cara ketahui yang mana Influencer yang palsu 

Labels:I'm a Brand, Tips and Tricks, Indonesian

[Tip 1 of 8] Apa itu Influencer Marketing?

Posted on September 3, 2018
Jelasin bagaimana cara influencer marketing bisa menjadi strategi baru di dunia marketing dan bagaimana hal ini bisa menguntungkan brand kamu..

Labels:I'm a Brand, Tips and Tricks, Indonesian

[Tip 6 of 8] Bagaimana cara mendapatkan hasil yang terbaik dengan menggunakan Influencer Marketing

Posted on September 3, 2018
Cara yang boleh mendapatkan hasil yang terbaik dengan menggunakan Influencer Marketing

Labels:I'm a Brand, Tips and Tricks, Indonesian

[Tip 7 of 8] Apa yang TIDAK boleh dilakukan di influencer marketing

Posted on September 3, 2018
Tips yang tidak boleh dilakukan di influencer marketing

Labels:I'm a Brand, Tips and Tricks, Indonesian

[Tip 8 of 8] Influencer Marketing: Haruskah kamu melakukannya sendiri atau menggunakan agency?

Posted on September 3, 2018
Sendiri atau Agency?

Labels:I'm a Brand, Tips and Tricks, Indonesian

[Tip 1 of 8] What Is Influencer Marketing?

Posted on September 3, 2018
Pretty sure you've heard Brands implementing this "Influencer Marketing" but what is it actually about? 

Labels:I'm a Brand, Tips and Tricks

如何使用网红营销(KOL Marketing)

Posted on August 15, 2018
如何使用网红营销

Labels:KOL Marketing, I'm a Brand, Tips and Tricks, Chinese

传统品牌公司是否适合使用网红营销(KOL Marketing)?

Posted on August 15, 2018
劳斯莱斯这个品牌一直是老年政治家; 精致的汽车生活选择。

Labels:I'm a Brand, Chinese, KOL Marketing

如何制作开箱影片****

Posted on August 15, 2018
圣诞节已经近了。。。

Labels:KOL Marketing, I'm a Brand, Tips and Tricks, Chinese

Are Influencers effective for traditional brands?

Posted on May 16, 2018
If you’re into motoring, Rolls Royce has always been the elder statesman; the refined choice of vehicle for a refined lifestyle.

Labels:I'm a Brand, Recommended, Featured

How to make an unboxing video on YouTube

Posted on May 15, 2018
Should you as a brand pack for the video as you would for a paying customer (netizen) or should you spruce up the packaging for the video? We are firmly of the view that you should pack for a video experience – deliver all the trimmings like you would for any festive banquet. This is especially important when you consider that unlike conventional advertising, the audience is gifting 3-5 minutes of their time to watching a video about your brand; the least we can do then is to ensure the video is as pleasurable as possible.

Labels:I'm a Brand, Tips and Tricks

How to use Influencer Marketing

Posted on May 15, 2018
When you go out for sushi, you don’t just order platter after platter of avocado maki - especially when there’s aburi tuna on the menu!

Labels:I'm a Brand, Tips and Tricks

How to attract the right YouTubers to your campaign

Posted on May 14, 2018
Let’s be honest, life as a wallflower would probably be easier. Putting yourself out there can be a tough ask. Rejection hurts.

Labels:I'm a Brand, Tips and Tricks

[Proposal Series] Titan x SushiVid

Posted on May 6, 2018
The famous Neelofa has her very own watch range?! Find out how Influencers come in handy this time... Get it?

Labels:I'm a Brand, Special Coverage, Proposals

[Proposal Series] Innershine

Posted on May 6, 2018
Beauty isn't only on the outside- it's on the inside too. Let your inner beauty shine with Innershine!

Labels:Featured, I'm a Brand, Special Coverage, Proposals

[Proposal Series] Tourism Indonesia

Posted on February 7, 2018
On this episode of Proposal Series: Wonderful Indonesia! Yes, even the tourism industry uses Influencer Marketing nowadays. Curious on how we pitch our proposal to this industry? Keep reading to find out more!

Labels:Featured, Recommended, I'm a Brand, Insider

[Proposal Series] Why GemFive Should Use SushiVid?

Posted on February 7, 2018
Interested in how we propose to clients? Here are more examples to see what goes down when we propose to clients of different industries.

Labels:I'm a Brand, Insider

[Updates] New Ways To Market Via Influencer Marketing

Posted on January 30, 2018
A new year. A new year season. A new arrival on the SushiVid scene. That’s right ladies and gentlemen, we’ve got some big news to Share(Lah)!

Labels:I'm a Brand, Special Coverage

GoShareLah: A Guide To Sowing Social Seeds

Posted on January 30, 2018
Basically, you post a video to GoShareLah and say you’ll pay RM50 per share. 10 Instagrammers share your video, each with 100,000 followers. Suddenly, your video has been projected to 1,000,000 people (many of whom might share your content too). All you’ve paid is RM500.

Labels:I'm a Brand, Tips and Tricks, Special Coverage

[Tip 8 of 8] Influencer Marketing: Should You DIY Or Agency?

Posted on January 30, 2018
Influencers are easy to reach, kinda but to manage them at scale is hard, unless you have spare capacity at hand? Some companies just rather get an agency to manage it all. If you're at the crossroad... read on!

Labels:I'm a Brand, Tips and Tricks

[Tip 7 of 8] What NOT To Do In Influencer Marketing

Posted on January 30, 2018
Influencer marketing is becoming more effective and sophisticated as time passes. Brands can pass on word of mouth about a launch or product through a trustworthy and authentic source which are the influencers

Labels:I'm a Brand, Tips and Tricks

[Tip 6 of 8] How To Get The Most Out Of Influencer Marketing

Posted on January 30, 2018
Your choice of influencers will have a huge impact on the quality of content they produce for your brand. Do you know how to get the most out of your influencer marketing campaigns? 

Labels:I'm a Brand, Tips and Tricks

[Tip 4 of 8] How To Choose An Influencer For Your Marketing Campaigns?

Posted on January 30, 2018
Are you often envious of those people who seem to get their influencer marketing campaigns right all the time, and you've been spending thousands upon thousands? You should read this. 

Labels:Recommended, I'm a Brand, Tips and Tricks

[Tip 5 of 8] Spotting A Fake Influencer

Posted on January 30, 2018
So, what are these fake influencers? They are people who post as influencers with massive amount of followers that are bots. Here, we’ll walk you through the easiest ways to spot a fake influencer.

Labels:I'm a Brand, Tips and Tricks

[Tip 2 of 8] What To Expect With Influencer Marketing?

Posted on January 30, 2018
Influencer marketing is primarily a PR tool whereby the influencers are the communicator of the brand and the intent of the message is to reach their audience; or in other words, their followers. Let us enlighten you with a few things to expect with influencer marketing.

Labels:I'm a Brand, Tips and Tricks

[Proposal Series] Why Flavettes Should Use SushiVid?

Posted on January 30, 2018
Do you ever wonder how our proposal looks like to a client? Well, we start by preparing a proposal presentation or proposal ‘deck’ to showcase what are our goals and ideas are for the brand.

Labels:I'm a Brand, Special Coverage, Insider

Top 10 Foodie Influencers in Malaysia

Posted on January 30, 2018
The one thing everyone in the world have in common in this cold-cruel-world is... FOOD! These TOP 10 Influencers posts brings out the beauty of food to a whole new level.

Labels:I'm an Influencer, I'm a Brand

Top 10 Travel Influencers In Malaysia

Posted on January 30, 2018
These TOP 10 Travel Influencers posts, you’ll feel like you’ve been on a crazy adventure to different parts of the world – All from the comforts of your home!

Labels:Special Coverage, I'm an Influencer, I'm a Brand

Brands, NOW Is The Time To Hire An Influencer

Posted on December 21, 2017
Do you look at all the reports about Bitcoin and kick yourself? You know, the ones about the early adopters who bought up big and are now virtual reality swimming in their vats of digital money Scrooge McDuck style?

Labels:I'm a Brand

Apa Itu Long-Tail Influencer Marketing?

Posted on November 29, 2017
Kita tidak berbicara tentang jenis influencer yang sudah besar dan terkenal.

Labels:I'm a Brand, Indonesian

部落格是否还重要呢?

Posted on June 9, 2017
在还没进入正题前,他们是否不重要了?

Labels:Special Coverage, I'm a Brand, Chinese

5 Reasons You Should Sponsor Content

Posted on February 14, 2017
Anyone for tennis? Did you catch the recent Australian Open final between Roger Federer and Rafael Nadal?

Labels:I'm a Brand

What to Avoid When Hiring an Influencer

Posted on January 10, 2017
If you’re used to dealing with traditional advertising agencies, working with an influencer can present as a brave new world.

Labels:I'm a Brand, Tips and Tricks

How to make a video go viral

Posted on August 12, 2016
If you’re in the YouTube game, a viral video is the holy grail. For Influencers it means more followers.

Labels:Tips and Tricks, I'm a Brand, I'm an Influencer

Bagaimana Cara Menggunakan Influencer Marketing

Posted on June 29, 2016
Ketika Anda pergi keluar untuk makan sushi, Anda pasti tidak akan hanya memesan piring demi piring avocado maki, bukan?

Labels:I'm a Brand, Indonesian, Tips and Tricks

9 Tipe Sponsorship Di YouTube

Posted on May 25, 2016
Di SushiVid, kami memahami bahwa terkadang sponsorship dan endorsement YouTube bisa sedikit membingungkan.

Labels:I'm a Brand, Indonesian, Tips and Tricks

Pricing Guideliness – Cara Menentukan Harga Video Untuk Brand

Posted on April 20, 2016
Kamu mau nggak sih bayar $42 cuma untuk beli satu paket Pot Noodle? Atau bayar satu juta dolar cuma buat mancing ikan?

Labels:Indonesian, I'm a Brand, I'm an Influencer

Need good marketing content? Learn from TED talk

Posted on March 24, 2016
I love TED talks. Chances are you do too; Forbes report that ‘viewers are streaming TED talks at the rate of 2 million times per day.’

Labels:I'm a Brand

How YouTube plays a huge role in Ellen’s marketing

Posted on February 24, 2016
We love her for her dancing, her humour and her social activism.

Labels:Special Coverage, I'm a Brand

Pricing guidelines - How to charge brands for influencer marketing?

Posted on February 5, 2016
Would you pay $42 for a packet of Pot Noodles? Or how about one million dollars for a fishinglure?

Labels:Tips and Tricks, I'm a Brand, I'm an Influencer

What sort of analytics does a brand want from influencers?

Posted on January 8, 2016
The internet is a funny place. We’re happy to share what we ate for dinner or our most innate thoughts for free with all those “friends” on Facebook.

Labels:Tips and Tricks, I'm a Brand, I'm an Influencer

9 Types of sponsorships for influencer marketing

Posted on December 22, 2015
At SushiVid, we understand that YouTube sponsorships and endorsements can get a little confusing.

Labels:Tips and Tricks, I'm a Brand

5 Ways to start marketing on YouTube

Posted on November 18, 2015
Recently we told you that, like sushi, YouTube video marketing is big business.

Labels:Tips and Tricks, I'm a Brand, Recommended

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