Category: Special Coverage

The History of Influencer Marketing

Posted on March 20, 2024
As a business that focuses solely on influencer marketing, we are always on the lookout for what’s new in the market and what lies ahead and before we do that, we need to first know where it all began. This is Part one of a two part article.

Labels:Featured, I'm a Brand, Special Coverage, Infographic, I'm an Influencer, KOL Marketing, Recommended

Get to know Pee Yong’s Diary : The Funny Comic Illustrator

Posted on March 20, 2024
Explore the enchanting world of Pee Yong’s Diary in our latest blog post! Get to know the creative mind, Pei Yong, as she shares her artistic journey, iconic characters, and dreams for the future. Immerse yourself in the vibrant world of comic artistry. Read more on our blog!

Labels:Recommended, Featured, Special Coverage

Virtual Influencers: The Rise of Computer-Generated Personas in Influencer Marketing

Posted on January 12, 2024
Virtual influencers are computer-generated personas used in influencer marketing to promote products, services, or brands. They offer benefits such as a consistent appearance, a large global reach, and cost-effectiveness, but also have limitations such as a lack of personal connection. A successful example of a virtual influencer campaign is the "Virtual Popstar" by Niantic, which used Lil Miquela to promote a video game and saw a significant increase in engagement and brand awareness. The use of virtual influencers in marketing will likely continue to grow as technology advances.

Labels:Featured, Infographic, Influencer, KOL Marketing, Special Coverage, Recommended

The Future of Influencer Marketing: How AI is Changing the Game

Posted on January 12, 2024
Everyone has been saying how awesome ChatGPT and AI of all forms is and I too was very intrigued but my happiness was shortlived because the next thing that came to mind was, how this is going to impact influencer marketing! The increasing volume of content being generated and distributed through social media also raises concerns about information overload. What happens then?

Labels:Featured, Tips and Tricks, Recommended, Special Coverage, Infographic

What Will The Next 7 Years Look Like For Influencer Marketing? (Part 2)

Posted on January 12, 2024
Now that you have had an in depth understanding of where influencer marketing comes from, let’s take a look at what lies ahead. This is part two of a two part article.

Labels:I'm a Brand, Special Coverage, Infographic, I'm an Influencer, KOL Marketing, Recommended, Featured

Leveraging Influencers for Your B2C Brand: Exploring Emerging Platforms

Posted on October 10, 2023

In today's fast-paced digital world, influencer marketing has become a game-changer for B2C brands. Discover how to elevate your online presence and engage your target audience effectively. From emerging platforms like Lemon8 to the massive reach of Xiao Hong Shu and the community-driven approach of Thread, there's a world of opportunity waiting for your brand. Learn from SushiVid's insights and explore real-life examples of B2C brands that have mastered the art of influencer marketing. Don't miss out on the influencer revolution! 🔥 

Read the full article here.

Labels:Featured, Tips and Tricks, Special Coverage, Insider, Influencer, KOL Marketing, Recommended

The Dark Side of Instagram's AI Revolution for Influencers

Posted on September 6, 2023
AI is a powerful tool for content creation, but there are potential risks that need to be considered. Excessive use of AI-generated content can lead to a loss of authenticity and creativity, which could damage an influencer's credibility and reputation. Additionally, there is a risk of copyright infringement if the AI draws from content that is not allowed to be used for commercial purposes. Perhaps the most important risk to consider is algorithmic bias, where AI-generated content could reflect and reinforce existing biases and stereotypes. It is crucial for influencers to be aware of these risks and use AI responsibly.

Labels:Featured, Special Coverage, Influencer, KOL Marketing, Recommended

Get to know why a solid agreement is the key in collaborations especially in Influencer Marketing

Posted on July 20, 2023
This article talks about why such an agreement is crucial for establishing clear expectations, protecting interests, and fostering successful collaborations. We explore how an agreement sets the foundation for defining roles, responsibilities, and deliverables, ensuring that all parties are aligned on objectives and outcomes. 

Labels:Featured, Tips and Tricks, Special Coverage, Featured Influencer, Proposals, Influencer, KOL Marketing, Recommended

Boosting contents on social media has its own challenges

Posted on July 13, 2023
Join us on a behind-the-scenes journey as we highlight the challenges our dedicated boosting team has encountered to boost contents. From navigating platform restrictions to handling delayed feedback from customer service, we share the hurdles we've faced and the lessons we've learned along the way

Labels:Featured, Tips and Tricks, Special Coverage, Influencer, KOL Marketing, Recommended

Get to know more about creating your own strategy for boosting

Posted on July 4, 2023
Discover these proven strategies to boost your contents on social media, engage your target audience, and achieve tangible results.

Labels:Featured, Tips and Tricks, Special Coverage, Recommended

Explore the Benefits of Boosting with us!

Posted on July 4, 2023
Did you know that boosting helps your content to reach more views, reach wider audience and get more conversions? Read this blog to know why you need to boost your contents on social media.

Labels:Featured, Tips and Tricks, Special Coverage, KOL Marketing, Recommended

SushiVid - the First Transparent Influencer Marketing Company!

Posted on June 8, 2023
This was a huge step for us, and after lots of thinking, we have decided it’s time to take this new step towards a cleaner and better industry for us! This is why we have rearranged our pricing structure and we now call ourselves The Transparent Influencer Marketing Company! Read on to find out more...

Labels:Featured, I'm a Brand, Special Coverage, I'm an Influencer, KOL Marketing, Recommended

How to Leverage Influencers to Maximize Your Event

Posted on June 8, 2023
Ever since the market reopened, the malls are filled with people and events are back again! Have you seen the latest Cosplay event at 3 Damansara? A successful influencer-led event can even revive an almost dead mall! As an Influencer Marketing company we want you to succeed for your next upcoming event. So, we decided to share the whys and hows to engage with influencers for an event. Let’s dig in!

Labels:Featured, I'm a Brand, Special Coverage, KOL Marketing, Recommended

Kemas Kini Proses Pembayaran Kami untuk Influencer

Posted on May 23, 2023
Dengan berbesar hati, kami membawakan kepada anda proses pembayaran terkini kami yang akan membuat pembayaran menjadi lebih cepat untuk semua influencer yang bekerja dengan SushiVid. Teruskan membaca…

Labels:Featured, Tips and Tricks, Special Coverage, Insider, Influencer, I'm an Influencer, Recommended

Influencers, Have You Got Yourself Protected?

Posted on July 29, 2020
SushiVid has recently collaborated with PERKESO to provide SOCSO (Social Security Organisation) coverage for all of you! Instead of paying a full 100% for full coverage, you only need to pay 30% and get the remaining 70% subsidise by the government! This initiative is effective from 15 June 2020 - 31 December 2021.

Labels:Featured, Special Coverage, I'm an Influencer, KOL Marketing

全新的方法来推广您的品牌

Posted on August 15, 2018
新的一年来临,我们也有新消息样要跟大家分享啦(Lah)!

Labels:Special Coverage, Chinese, KOL Marketing

[Proposal Series] Titan x SushiVid

Posted on May 6, 2018
The famous Neelofa has her very own watch range?! Find out how Influencers come in handy this time... Get it?

Labels:I'm a Brand, Special Coverage, Proposals

[Proposal Series] Innershine

Posted on May 6, 2018
Beauty isn't only on the outside- it's on the inside too. Let your inner beauty shine with Innershine!

Labels:Featured, I'm a Brand, Special Coverage, Proposals

[Updates] New Ways To Market Via Influencer Marketing

Posted on January 30, 2018
A new year. A new year season. A new arrival on the SushiVid scene. That’s right ladies and gentlemen, we’ve got some big news to Share(Lah)!

Labels:I'm a Brand, Special Coverage

GoShareLah: A Guide To Sowing Social Seeds

Posted on January 30, 2018
Basically, you post a video to GoShareLah and say you’ll pay RM50 per share. 10 Instagrammers share your video, each with 100,000 followers. Suddenly, your video has been projected to 1,000,000 people (many of whom might share your content too). All you’ve paid is RM500.

Labels:I'm a Brand, Tips and Tricks, Special Coverage

[Proposal Series] Why Flavettes Should Use SushiVid?

Posted on January 30, 2018
Do you ever wonder how our proposal looks like to a client? Well, we start by preparing a proposal presentation or proposal ‘deck’ to showcase what are our goals and ideas are for the brand.

Labels:I'm a Brand, Special Coverage, Insider

Top 10 Travel Influencers In Malaysia

Posted on January 30, 2018
These TOP 10 Travel Influencers posts, you’ll feel like you’ve been on a crazy adventure to different parts of the world – All from the comforts of your home!

Labels:Special Coverage, I'm an Influencer, I'm a Brand

(Exclusive) What our Intern learned in SushiVid - Li May the Intern

Posted on September 21, 2017
HonestLi May internSHIP has docked and the journey has come to an end.

Labels:Insider, Special Coverage

What happens when you join SushiVid?

Posted on September 5, 2017

Let us take you through the steps of how we work!

Labels:Tips and Tricks, Special Coverage, Insider, Influencer, I'm an Influencer

(Exclusive) Our Interns Journey in Startups - Kaza the Intern

Posted on June 28, 2017
Kaza’s Whole New World. This marks the end of an awesome journey.

Labels:Insider, Special Coverage

部落格是否还重要呢?

Posted on June 9, 2017
在还没进入正题前,他们是否不重要了?

Labels:Special Coverage, I'm a Brand, Chinese

Are blogs still important?

Posted on June 9, 2017
To address our headline, are they still important?

Labels:Recommended, Special Coverage

5 Reasons Why: You should Intern at SushiVid

Posted on June 8, 2017
Yes I got the title inspiration from the book and series of 13 Reasons Why, butturns out I don’t have 13 reasons why you should Intern at SushiVid, but here are my main top 5 reasons

Labels:Special Coverage

Li May's InternSHIP Has Sailed!

Posted on May 25, 2017
I’m three weeks in and it’s been quite a ride. Here’s a summary.

Labels:Special Coverage

How YouTube plays a huge role in Ellen’s marketing

Posted on February 24, 2016
We love her for her dancing, her humour and her social activism.

Labels:Special Coverage, I'm a Brand

SushiVid is an influencer marketing platform, not an MCN, not an agency.

Posted on January 29, 2016
Harking back to primary school days here, but hands up if you LOVE “If You Are The One?

Labels:Special Coverage, I'm an Influencer

Top 5 Cool Christmas Vlogs 2015

Posted on December 16, 2015
December is here and that means it's time for Christmas! A whole month dedicated for the preparation of Christmas, no wonder it's called the festive season.

Labels:Special Coverage, I'm an Influencer

Top 5 Movember videos on YouTube

Posted on November 1, 2015
Have you noticed how mo' men have facial hair around this time of the year? Yes, Movember is here!

Labels:Special Coverage, I'm an Influencer

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