Live Stream
How to Boost a Livestream to Drive Real Viewers
A great livestream with no viewers doesn't sell. Boosting isn't just for feed posts — here's how to drive real viewers to your Shopee Live and TikTok Shop Live sessions.
15 articles
A great livestream with no viewers doesn't sell. Boosting isn't just for feed posts — here's how to drive real viewers to your Shopee Live and TikTok Shop Live sessions.
A live selling session isn't a free-flowing chat — the ones that convert follow a loose script. Here's a proven structure for hooks, product blocks and closes that sell.
Should you build a live-selling team or outsource it? Here's an honest breakdown of what each really costs — gear, hosts, hours — and how to decide for your brand.
Viewer count is a vanity metric. Here are the live-selling numbers that actually tell you whether your Shopee Live or TikTok Shop Live sessions are working — and how to read them.
Shopee Live and TikTok Shop Live both sell — but they attract different shoppers and reward different content. Here's how to choose (or run both) in 2026, backed by the numbers.
Thinking of running your own Shopee Live or TikTok Shop Live? Here's the real checklist — setup, host, lighting, chat support — and where a ready-made studio saves you the headache.
Live selling on Shopee and TikTok Shop rewards sellers who go live often and reliably. Here's the data on why consistency wins — and why doing it in-house quietly burns teams out.
![3 Values We Can Learn From China's Successful Live Streamer [Infographic]](/images/covers/3-values-we-can-learn-from-china-successful-live-streamer-inforgraphic.jpg)
Austin Li is one of the top live streamer and crowned as the King of Lipstick in China. You can read more about Austin from our previous post. In this blog, we are going to list the things we can
![Austin Li - How a Lipstick Salesman Influencing the E-commerce Industry [Infographic]](/images/covers/how-a-lipstick-salesman-influencing-the-e-commerce-industry-infographic.jpg)
Lipstick is not a common product for a male, but it's pretty common for Austin who sells lipstick online on an e commerce platform in China with the help of live streaming. During the COVID 19
![TikTok Shop Livestream Insights [Infographic]](/images/covers/tiktok-shop-livestream-insights-infographic.jpg)
The TikTok Live Stream case study analyzed over 120 channels featuring various products to understand how live streaming works across different categories on TikTok. By studying the live streams
As we all know, there is a rise in livestream collaboration demands in the influencer marketing industry. SushiVid has run several livestream campaigns for various
We know live stream has been around for a while now but influencers are slowly realizing the enormous potential behind it. In September 2019, a Chinese influencer, Cherie banked 5mil yuan (RM2.9
Kita semua tahu live stream memang dah sedia ada dari tahun beberapa tahun lepas. Tapi makin ramai orang mula sedar potensi live stream. Pada September 2019, seorang influencer China, Zhu Chenhui
Live streaming has been catching on. Did you know rapper 6ix9ine broke the all time record for most viewers in one live stream with over 300 000 viewers? That news broke the internet the next day
Live streaming in Malaysia has moved from a novelty to a sales channel. Here are the main types brands use today, what sells well live, the mistakes to avoid, and how to get started.