Get to know Jia Le Woh: Passionate chef who cooks Halal Chinese food

Posted on May 29, 2023
Born a Malaysian Chinese, Jia Le Woh is a passionate chef with a twist. He is an online creator that specializes in cooking Halal Chinese food to bring inspiration to many about the cuisine while delivering a refreshing taste to his cooking as he spreads a hearty culture. Get to know what inspired Jia Le Woh to take on this journey through the interview.

Labels: Featured, Featured Influencer, Influencer, I'm an Influencer, KOL Marketing, Recommended

Virtual Influencers: The Rise of Computer-Generated Personas in Influencer Marketing

Posted on May 25, 2023
Virtual influencers are computer-generated personas used in influencer marketing to promote products, services, or brands. They offer benefits such as a consistent appearance, a large global reach, and cost-effectiveness, but also have limitations such as a lack of personal connection. A successful example of a virtual influencer campaign is the "Virtual Popstar" by Niantic, which used Lil Miquela to promote a video game and saw a significant increase in engagement and brand awareness. The use of virtual influencers in marketing will likely continue to grow as technology advances.

Labels: Featured, Infographic, Influencer, KOL Marketing, Special Coverage, Recommended

Kemas Kini Proses Pembayaran Kami untuk Influencer

Posted on May 23, 2023
Dengan berbesar hati, kami membawakan kepada anda proses pembayaran terkini kami yang akan membuat pembayaran menjadi lebih cepat untuk semua influencer yang bekerja dengan SushiVid. Teruskan membaca…

Labels: Featured, Tips and Tricks, Special Coverage, Insider, Influencer, I'm an Influencer, Recommended

Updates To Our Payment Process for Influencers

Posted on May 23, 2023
It is with so much pleasure that we bring you our latest payment process that should make payment much faster for all our influencers. Read on…

Labels: Featured, Tips and Tricks, Infographic, Influencer, KOL Marketing, Recommended

What is an influencer-led campaign? [Infographic]

Posted on May 16, 2023
An influencer-led campaign is a marketing strategy in which the influencer is the front and center piece of the campaign.

Labels: Infographic, Recommended

Influencer Marketing Trends in Southeast Asia in 2023

Posted on February 8, 2023
In Southeast Asia, influencer marketing is evolving with a focus on micro-influencers, authenticity, video content, and TikTok as a powerful platform. Brands are partnering with these individuals to reach new audiences and build brand awareness, resulting in increased engagement and sales. Stay ahead of the game by staying updated with the latest trends in influencer marketing in the region.

Labels: Featured, Influencer, KOL Marketing, Recommended

Creative Campaign Ideas for Mother’s Day

Posted on April 25, 2022
In my previous article, I shared about the different groups of mothers and some of the products that could benefit from doing influencer marketing during Mother’s Day. In this article, I will share some creative campaign ideas on how to promote some of these products.

Labels: Featured, I'm a YouTuber, I'm a Brand, Tips and Tricks, KOL Marketing, Recommended


Products that could benefit from a marketing campaign on Mother’s Day

Posted on April 25, 2022
What are some of the products that would benefit from a Mother’s Day campaign? To truly benefit from this question, I guess we need to dig a little deeper. There are many groups of mother audiences. After all, a women who chooses to become a mother goes through more than 3 quarters of their lives as a mother. So pretty much any product that a women could use in those 3 quarters could and should promote a Mother’s Day campaign. Read to find out more.

Labels: Featured, I'm a Brand, Influencer, KOL Marketing, Recommended

The History of Influencer Marketing

Posted on February 18, 2022
As a business that focuses solely on influencer marketing, we are always on the lookout for what’s new in the market and what lies ahead and before we do that, we need to first know where it all began. This is Part one of a two part article.

Labels: Featured, I'm a Brand, Special Coverage, Infographic, I'm an Influencer, KOL Marketing, Recommended

New Year Resolution for Influencers

Posted on February 10, 2022
This article is aimed towards creators who have survived the past decade; you know who you are. Maybe for you, it started with blogs, but the world kept progressing and progressing, and now it’s a totally different landscape than the one you began in. Some social media apps have risen to the top, but as quickly as they rise, they fall back down while other social media apps have become a bastion of consistency for creators worldwide. In a world where the only constant is change, it can be easy to feel overwhelmed. And as a result, your decision making falters, and you’re stuck planning and planning while the rest of the world moves forward.

Labels: KOL Marketing, Influencer, I'm an Influencer

What Is Clubhouse? Why Is It So Popular? [Infographic]

Posted on January 4, 2022
Have you heard of the Clubhouse that Elon Musk and Tony Fernandes are in? Clubhouse is a drop-in audio-based social media app where individuals can host and join different conversations. It doesn't require you to post any video or picture. Let's learn more about this app.

Labels: Recommended, Infographic

3 Values We Can Learn From China's Successful Live Streamer [Infographic]

Posted on June 9, 2021
After knowing who is Austin Li, here are the things we can learn from him in being a successful live streamer. Not only you can apply these values to live streaming but also in our daily life. Let's rethink and reset our mindset together on the road to success.

Labels: Infographic, Recommended, live streaming

Austin Li - How a Lipstick Salesman Influencing the E-commerce Industry [Infographic]

Posted on June 9, 2021
Lipstick is not a common product for a male, but it's pretty common for Austin who sells lipstick online on an e-commerce platform in China with the help of live streaming. During the COVID-19 Pandemic last year, Austin Li managed to earn a total of 200 million yuan, which is equivalent to USD29 million a year. Let's see how Austin did it.

Labels: Infographic, Recommended, live streaming

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Cara Untuk Membina Kempen Pemasaran KOL Yang Terbaik

Posted on May 28, 2021
Kami dengar kempen anda tidak begitu popular? Jom sertai kami kerana kami mempunyai kaedah dan cara untuk menyelesaikan masalah tersebut!

Labels: I'm a Brand, KOL Marketing, Recommended

How To Make the BEST KOL Marketing Campaign You’ll Ever Have

Posted on May 19, 2021
We heard your campaigns aren’t doing so hot, here, come closer, we have the right tools and methods to set things right.

Labels: Featured, I'm a Brand, KOL Marketing, Recommended

5 Best Practices In Influencer Marketing

Posted on May 17, 2021
In today’s blog post we will be explaining The SV Group’s 5 best practices for influencer marketing. As a company which has been in the influencer marketing industry for 5 years, we believe the following practices are crucial to executing your influencer marketing company. 

Labels: I'm a Brand, Tips and Tricks, KOL Marketing, Recommended