How to make an unboxing video on YouTube

Posted on May 15, 2018
Should you as a brand pack for the video as you would for a paying customer (netizen) or should you spruce up the packaging for the video? We are firmly of the view that you should pack for a video experience – deliver all the trimmings like you would for any festive banquet. This is especially important when you consider that unlike conventional advertising, the audience is gifting 3-5 minutes of their time to watching a video about your brand; the least we can do then is to ensure the video is as pleasurable as possible.

Labels: I'm a Brand, Tips and Tricks

How to use Influencer Marketing

Posted on May 15, 2018
When you go out for sushi, you don’t just order platter after platter of avocado maki - especially when there’s aburi tuna on the menu!

Labels: I'm a Brand, Tips and Tricks

Let's make an epic video for Raya on YouTube

Posted on May 14, 2018
<p>Selamat Hari Raya!</p><br><p>For the Muslims of Malaysia, Raya represents a time of family, unity and neighbourliness.

Labels: I'm a Brand, Special Coverage

How to attract the right YouTubers to your campaign

Posted on May 14, 2018
Let’s be honest, life as a wallflower would probably be easier. Putting yourself out there can be a tough ask. Rejection hurts.

Labels: I'm a Brand, Tips and Tricks

[Proposal Series] Titan x SushiVid

Posted on May 6, 2018
The famous Neelofa has her very own watch range?! Find out how Influencers come in handy this time... Get it?

Labels: I'm a Brand, Special Coverage, Proposals

[Proposal Series] Innershine

Posted on May 6, 2018
Beauty isn't only on the outside- it's on the inside too. Let your inner beauty shine with Innershine!

Labels: Featured, I'm a Brand, Special Coverage, Proposals

[Proposal Series] Shopping at Johor Premium Outlet anyone?

Posted on May 5, 2018
Johor Premium Outlet. The best place for an ultimate shopping experience. How do Influencers play a part in making this experience 

reality? Keep on reading to find out more!

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[Proposal Series] Movie Animation Park Studio

Posted on April 16, 2018
You've heard of Genting Highlands, you've heard of Legoland and now... Movie Animation Park Studios! Better known as MAPS...

Labels: I'm a Brand, Special Coverage, Proposals

Exclusive Interview bersama Hendra Wijaya

Posted on April 16, 2018
Wawasan eksklusif bersama Hendra Wijaya - pria yang mempunyai gairah untuk dunia Fashion hingga mewakili Indonesia di ajang International Fashion Event 2016

Labels: Indonesian, Influencer, Featured Influencer

[Proposal Series] Tourism Indonesia

Posted on February 7, 2018
On this episode of Proposal Series: Wonderful Indonesia! Yes, even the tourism industry uses Influencer Marketing nowadays. Curious on how we pitch our proposal to this industry? Keep reading to find out more!

Labels: Featured, I'm a Brand, Insider

[Proposal Series] Why GemFive Should Use SushiVid?

Posted on February 7, 2018
Interested in how we propose to clients? Here are more examples to see what goes down when we propose to clients of different industries.

Labels: I'm a Brand, Insider

[Updates] New Ways To Market Via Influencer Marketing

Posted on January 30, 2018
A new year. A new year season. A new arrival on the SushiVid scene. That’s right ladies and gentlemen, we’ve got some big news to Share(Lah)!

Labels: I'm a Brand, Special Coverage

GoShareLah: A Guide To Sowing Social Seeds

Posted on January 30, 2018
Basically, you post a video to GoShareLah and say you’ll pay RM50 per share. 10 Instagrammers share your video, each with 100,000 followers. Suddenly, your video has been projected to 1,000,000 people (many of whom might share your content too). All you’ve paid is RM500.

Labels: I'm a Brand, Tips and Tricks, Special Coverage

Interview with the lovely Joanna Ramdzan

Posted on January 30, 2018
Beauty, brains and a smile that could light up a room – That’s Joanna Ramdzan.

Labels: Featured, I'm an Influencer, Featured Influencer

[Tip 8 of 8] Influencer Marketing: Should You DIY Or Agency?

Posted on January 30, 2018
Influencers are easy to reach, kinda but to manage them at scale is hard, unless you have spare capacity at hand? Some companies just rather get an agency to manage it all. If you're at the crossroad... read on!

Labels: I'm a Brand, Tips and Tricks

[Tip 7 of 8] What NOT To Do In Influencer Marketing

Posted on January 30, 2018
Influencer marketing is becoming more effective and sophisticated as time passes. Brands can pass on word of mouth about a launch or product through a trustworthy and authentic source which are the influencers

Labels: I'm a Brand, Tips and Tricks