E-Commerce festivals in Malaysia and it’s impact on influencer marketing

Posted on May 29, 2023
As parents, you know the school calendar year by heart but as a business owner, do you know the business calendar? How do you create an influencer marketing campaign to coincide with e-commerce sales?

Labels: Featured, I'm a Brand, Influencer, KOL Marketing, Recommended

As a business, never do influencer marketing unless you have completed these steps.

Posted on May 29, 2023
We have had to turn away several clients in the past couple of months. It was a difficult call but we did it for our clients' sake. We felt that they were not yet ready for influencer marketing. It may even burn a big hole in their pockets. For us, bad results = bad experience = not putting customers first = bad for the industry. We believe that every business needs to build its foundation first.

Labels: Featured, I'm a Brand, Tips and Tricks, KOL Marketing, Recommended

How to spot a hidden gem influencer in Malaysia?

Posted on May 29, 2023
Want to find a great influencer who is hardworking, creative, affordable, and has great organic reach but you don’t want to burn a hole in your pocket? You should read this article.

Labels: I'm a Brand, Tips and Tricks, Special Coverage, I'm an Influencer, KOL Marketing, Recommended

Get to know Ivor Xian Z: TikToker who tries out things, so we don't have to.

Posted on May 29, 2023
Ivor Xian Z resumed her video creation interest during Covid-19 and found out that her audience liked her TikTok tutorials video on YouTube. However, she wanted to come up with something she loved so she started creating food and travel content on Tik Tok and began her life as “The trying things so you don’t have to try girl – Ivor Xian Z”.

Labels: Recommended, Featured, Featured Influencer, Influencer, I'm an Influencer, KOL Marketing


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Get to know Blake Yap: The Chinese TikToker who loves Tamil culture, aka Chinepaiyen

Posted on May 29, 2023
Blake Yap may look like an ordinary Selangor-born Chinese, but deeper within is a Malaysian who truly cares to nurture the healthy diversity Malaysia has been gifted with. Known more recognizably by the name “Chinepaiyen”, Blake is a creative and passionate content creator that seeks to spread Tamil culture and grow its influence however he can. Get to know what sparked his drive and how it has impacted him through the interview.

Labels: Featured, I'm a YouTuber, Featured YouTuber, Featured Influencer, Influencer, I'm an Influencer, Recommended

Get to know Ceddy: From marketer to sensational TikToker!

Posted on May 29, 2023
Ceddy used to work in creative agencies and pursued master in marketing before becoming a full-time content creator. He always wanted to be a lecturer but life took a different turn for him. Let’s dig into what Ceddy has to share with us!

Labels: Featured, I'm a YouTuber, Featured YouTuber, Featured Influencer, Influencer, I'm an Influencer, KOL Marketing, Recommended

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Get to know Afiq Nazary: The #1 Real Social Entrepreneur

Posted on May 29, 2023
Meet Afiq, The #1 Real Social Entrepreneur. He is the CEO of his group which aims to help small companies to make millions while making impacts to the society. Most of his financial advice is presented as IG Reels which is convenient for people to learn financial-related knowledge in a short period of time.

Labels: Featured, I'm a YouTuber, Featured YouTuber, Influencer, I'm an Influencer, Recommended

Get to know Joanna Joseph : The overweight girl has now become a stunning model

Posted on May 29, 2023
Joanna Joseph’s journey towards her current teeming modeling career didn’t begin with already brimming success in her teens. Through strive, determination and dedication, what Joanna has now is a story that serves as a model and motivation for others who walk the same path. She is a true inspiration to many with her encouraging, positive and motivational content. Check out what Joanna has to say about her hopes and dreams as a Malaysian model for future generations.

Labels: Featured, Featured Influencer, Influencer, I'm an Influencer, KOL Marketing, Recommended

Get to know Dr Syairah Nadia: The skincare expert as an aesthetic doctor!

Posted on May 29, 2023
Meet Dr. Syairah, the skincare expert as an aesthetic doctor. Dr. Syairah shares content related to skincare, which helps her to educate everyone on the importance of it! It’s great to have more KOL experts that we can trust, isn’t it? Let’s dig in!

Labels: Featured, Featured Influencer, Influencer, I'm an Influencer, KOL Marketing, Recommended

Get to know Jean Bean: #YourMalaysianGirlJean, the homecooked food blogger!

Posted on May 29, 2023
Take a look at Jean Bean, a food blogger from Malaysia. As a home-cook food for #MalaysianTekak by yours truly #MalaysianGirlJean. She gives recipes to her followers and it never fails to satisfy them! Jean Bean also travels to hunt delicious food. Let’s get to know her better:

Labels: Featured, I'm a YouTuber, Featured Influencer, Influencer, I'm an Influencer, KOL Marketing, Recommended

Get to know Prestonles: The professional photographer & videographer with magnificent results!

Posted on May 29, 2023
This is Prestonles, The professional photographer and videographer and the founder of @Peoplegraphy. Every picture or video taken by Prestonles is a masterpiece, he also had some cosplay photos and countless model photos that never fails to amaze the audience. 

Labels: Featured, Featured Influencer, Influencer, I'm an Influencer, KOL Marketing, Recommended

Get to know Jia Le Woh: Passionate chef who cooks Halal Chinese food

Posted on May 29, 2023
Born a Malaysian Chinese, Jia Le Woh is a passionate chef with a twist. He is an online creator that specializes in cooking Halal Chinese food to bring inspiration to many about the cuisine while delivering a refreshing taste to his cooking as he spreads a hearty culture. Get to know what inspired Jia Le Woh to take on this journey through the interview.

Labels: Featured, Featured Influencer, Influencer, I'm an Influencer, KOL Marketing, Recommended

Virtual Influencers: The Rise of Computer-Generated Personas in Influencer Marketing

Posted on May 25, 2023
Virtual influencers are computer-generated personas used in influencer marketing to promote products, services, or brands. They offer benefits such as a consistent appearance, a large global reach, and cost-effectiveness, but also have limitations such as a lack of personal connection. A successful example of a virtual influencer campaign is the "Virtual Popstar" by Niantic, which used Lil Miquela to promote a video game and saw a significant increase in engagement and brand awareness. The use of virtual influencers in marketing will likely continue to grow as technology advances.

Labels: Featured, Infographic, Influencer, KOL Marketing, Special Coverage, Recommended

Kemas Kini Proses Pembayaran Kami untuk Influencer

Posted on May 23, 2023
Dengan berbesar hati, kami membawakan kepada anda proses pembayaran terkini kami yang akan membuat pembayaran menjadi lebih cepat untuk semua influencer yang bekerja dengan SushiVid. Teruskan membaca…

Labels: Featured, Tips and Tricks, Special Coverage, Insider, Influencer, I'm an Influencer, Recommended

Updates To Our Payment Process for Influencers

Posted on May 23, 2023
It is with so much pleasure that we bring you our latest payment process that should make payment much faster for all our influencers. Read on…

Labels: Featured, Tips and Tricks, Infographic, Influencer, KOL Marketing, Recommended

What is an influencer-led campaign? [Infographic]

Posted on May 16, 2023
An influencer-led campaign is a marketing strategy in which the influencer is the front and center piece of the campaign.

Labels: Infographic, Recommended