Data Management at SushiVid

Posted on March 20, 2024

The reason this topic is being discussed today is that SushiVid does require influencers to link their social media, and we do from time-to-time profile our influencers so that our clients can search for influencers more effectively. We want you to feel safe and know what goes on inside SushiVid specifically around your data.

Labels:I'm a YouTuber, Influencer, I'm an Influencer, KOL Marketing, Recommended, Featured Influencer

Updates To Our Payment Process for Influencers

Posted on January 12, 2024

It is with so much pleasure that we bring you our latest payment process that should make payment much faster for all our influencers. Read on…

Labels:Tips and Tricks, Infographic, Influencer, KOL Marketing, Recommended, Featured Influencer

Virtual Influencers: The Rise of Computer-Generated Personas in Influencer Marketing

Posted on January 12, 2024

Virtual influencers are computer-generated personas used in influencer marketing to promote products, services, or brands. They offer benefits such as a consistent appearance, a large global reach, and cost-effectiveness, but also have limitations such as a lack of personal connection. A successful example of a virtual influencer campaign is the "Virtual Popstar" by Niantic, which used Lil Miquela to promote a video game and saw a significant increase in engagement and brand awareness. The use of virtual influencers in marketing will likely continue to grow as technology advances.

Labels:Infographic, Influencer, KOL Marketing, Special Coverage, Recommended, Featured Influencer

Maximizing Your Social Media Presence: Strategies and Best Content Types on Emerging Southeast Asian Platforms

Posted on January 12, 2024

Social media is a crucial part of any consumer-facing business's marketing strategy. In Southeast Asia, on top of the obvious Facebook, YouTube, Instagram and TikTok, ever-growing platforms even like the marketplaces offer unique opportunities to reach and engage consumers. Each platform has its own strengths, from live streaming to shoppable posts, and businesses must understand how to utilize each to create effective campaigns. By maximizing their presence on these platforms, businesses can tap into their full potential and grow their brand's presence in the region. Read more…

Labels:Infographic, Influencer, Recommended, KOL Marketing, Featured Influencer

如何打造成功直播KOL的贴士和招数

Posted on January 11, 2024

最新报道：直播将会是KOL营销的未来！我们知道直播平台已经存在了一段时间，但KOL正在慢慢意识到其背后的巨大潜力。2019年9月，一位中国KOL，Cherie (雪梨) 在直播10分钟内销售了将近售价RM2.9亿（500万人民币）的马来西亚自制燕窝。

Labels:Chinese, Tips and Tricks, Influencer, I'm an Influencer, Recommended

As an Influencer, Use Your Lemon8, TikTok, and Instagram Differently for Best Impact

Posted on November 6, 2023

Explore how top influencers adapt content for Lemon8, Instagram, and TikTok. Uncover their unique strategies for maximum engagement. 

Labels:Tips and Tricks, Featured Influencer, Influencer, Recommended, I'm an Influencer, Featured Influencer

How to Get Started on Lemon8

Posted on October 20, 2023

Discover the ultimate guide to becoming a successful content creator on Lemon8. Learn the importance of consistency, authenticity, and niche selection, while unlocking practical tips for growth. Get started on this fresh platform and watch your influence soar. 

Labels:Tips and Tricks, Featured Influencer, Influencer, I'm an Influencer, Recommended, Featured Influencer

Leveraging Influencers for Your B2C Brand: Exploring Emerging Platforms

Posted on October 10, 2023

In today's fast-paced digital world, influencer marketing has become a game-changer for B2C brands. Discover how to elevate your online presence and engage your target audience effectively. From emerging platforms like Lemon8 to the massive reach of Xiao Hong Shu and the community-driven approach of Thread, there's a world of opportunity waiting for your brand. Learn from SushiVid's insights and explore real-life examples of B2C brands that have mastered the art of influencer marketing. Don't miss out on the influencer revolution! 🔥 

Read the full article here.

Labels:Tips and Tricks, Special Coverage, Insider, Influencer, KOL Marketing, Recommended, Featured Influencer

Let's check out our interview with Iqbal Harun

Posted on September 6, 2023

He started to become influences from a funny short video and he found out that his audience like his video and from this point he realized his hidden talent and he did his best to become what he is now. Despite being a fun guy in his short video, one of his wishes is to collaborate with international big brands in 2018.

Labels:Featured Influencer, Influencer, I'm an Influencer, KOL Marketing, Featured Influencer

Mr. Brian See - ‘See’ what he has been through to be at the top of the game

Posted on September 6, 2023

With charisma and style to die for, check out what Brian has to say about his experiences in this interview!

Labels:Featured Influencer, Influencer, I'm an Influencer, Featured Influencer

Tips And Tricks To Become A Live Stream Influencer

Posted on September 6, 2023

Breaking News: Livestream Is The Future For Influencer Marketing!

Labels:I'm a YouTuber, Influencer, I'm an Influencer, Recommended, Featured Influencer

The Impact of The Emergence of Metaverse to Influencer Marketing

Posted on September 6, 2023

The web is ever changing. Just when we thought Tik Tok is a breath of fresh air in the social media scene seeing that it’s not from Silicon Valley and all, Facebook has re-emerged from the grave and renamed itself as Meta. This is the news that has kept me awake for a while now. What does this mean to influencer marketing and SushiVid specifically? How should I evolve my business? Do we even have the expertise required for this change? Read on…

Labels:I'm a Brand, KOL Marketing, Recommended, Influencer, Featured Influencer

Get to know Aiman Rahman: Hero Remaja, a non-beauty influencer's YSL TikTok video that hit millions of views!

Posted on September 6, 2023

Today we would like to introduce you to Aiman Rahman! He is an amazing content creator who primarily posts travel and fashion content on Instagram. Apart from that, he shares lifestyle, travel, and entertaining videos on his TikTok profile. Recently, Aiman Rahman was engaged by SushiVid for a YSL TikTok campaign, which went viral hitting more than 3 million views!

Labels:Featured Influencer, Influencer, I'm an Influencer, KOL Marketing, Recommended, Featured Influencer

Perayaan E-Dagang di Malaysia dan kesannya terhadap Pemasaran Influencer

Posted on September 6, 2023

Sebagai ibu bapa, anda tahu kalendar sekolah tahun setiap tahun tetapi sebagai pemilik perniagaan, adakah anda tahu kalendar perniagaan? Bagaimanakah anda membuat kempen pemasaran influencer untuk bertepatan dengan jualan e-dagang?

Labels:Influencer, Recommended, I'm a Brand, KOL Marketing, Featured Influencer

5 Types of Products That Can Benefit From Collaborating with Influencers on TikTok

Posted on September 6, 2023

Influencer marketing on TikTok has become a popular way for brands to reach younger audiences and drive sales. If you are one of these 5 products, Beauty and Fashion, Health and Wellness, Tech Gadgets, Food and Beverages, Home and Decor, you will stand to benefit from collaborating with influencers on TikTok. Read on.

Labels:Tips and Tricks, Influencer, I'm an Influencer, KOL Marketing, Recommended, Featured Influencer

The Dark Side of Instagram's AI Revolution for Influencers

Posted on September 6, 2023

AI is a powerful tool for content creation, but there are potential risks that need to be considered. Excessive use of AI-generated content can lead to a loss of authenticity and creativity, which could damage an influencer's credibility and reputation. Additionally, there is a risk of copyright infringement if the AI draws from content that is not allowed to be used for commercial purposes. Perhaps the most important risk to consider is algorithmic bias, where AI-generated content could reflect and reinforce existing biases and stereotypes. It is crucial for influencers to be aware of these risks and use AI responsibly.

Labels:Special Coverage, Influencer, KOL Marketing, Recommended, Featured Influencer

Get to know why a solid agreement is the key in collaborations especially in Influencer Marketing

Posted on July 20, 2023

This article talks about why such an agreement is crucial for establishing clear expectations, protecting interests, and fostering successful collaborations. We explore how an agreement sets the foundation for defining roles, responsibilities, and deliverables, ensuring that all parties are aligned on objectives and outcomes. 

Labels:Tips and Tricks, Special Coverage, Featured Influencer, Proposals, Influencer, KOL Marketing, Recommended, Featured Influencer

Boosting contents on social media has its own challenges

Posted on July 13, 2023

Join us on a behind-the-scenes journey as we highlight the challenges our dedicated boosting team has encountered to boost contents. From navigating platform restrictions to handling delayed feedback from customer service, we share the hurdles we've faced and the lessons we've learned along the way

Labels:Tips and Tricks, Special Coverage, Influencer, KOL Marketing, Recommended, Featured Influencer

Tips Nak Jadi Live stream Influencer

Posted on June 9, 2023

Berita panas : Influencer Marketing akan bergerak ke arah Live stream!

Labels:Tips and Tricks, Influencer, I'm an Influencer, Recommended

Tips to Gain Your Confidence for Live Stream

Posted on June 8, 2023

Live streaming has been catching on. Did you know rapper 6ix9ine broke the all-time record for most viewers in one live stream with over 300 000 viewers? That news broke the internet the next day which made 6ix9ine’s name trended on Twitter. More clout on the internet leads to more followings, more engagements and better profile for brand sponsors.& 

Labels:Tips and Tricks, Featured YouTuber, Influencer, I'm an Influencer, Cost-Per-Sale, live streaming, Featured Influencer

E-Commerce festivals in Malaysia and it’s impact on influencer marketing

Posted on May 29, 2023

As parents, you know the school calendar year by heart but as a business owner, do you know the business calendar? How do you create an influencer marketing campaign to coincide with e-commerce sales?

Labels:I'm a Brand, Influencer, KOL Marketing, Recommended, Featured Influencer

Get to know Ivor Xian Z: TikToker who tries out things, so we don't have to.

Posted on May 29, 2023

Ivor Xian Z resumed her video creation interest during Covid-19 and found out that her audience liked her TikTok tutorials video on YouTube. However, she wanted to come up with something she loved so she started creating food and travel content on Tik Tok and began her life as “The trying things so you don’t have to try girl – Ivor Xian Z”.

Labels:Recommended, Featured Influencer, Influencer, I'm an Influencer, KOL Marketing, Featured Influencer

Get to know Blake Yap: The Chinese TikToker who loves Tamil culture, aka Chinepaiyen

Posted on May 29, 2023

Blake Yap may look like an ordinary Selangor-born Chinese, but deeper within is a Malaysian who truly cares to nurture the healthy diversity Malaysia has been gifted with. Known more recognizably by the name “Chinepaiyen”, Blake is a creative and passionate content creator that seeks to spread Tamil culture and grow its influence however he can. Get to know what sparked his drive and how it has impacted him through the interview.

Labels:I'm a YouTuber, Featured YouTuber, Featured Influencer, Influencer, I'm an Influencer, Recommended, Featured Influencer

Get to know Ceddy: From marketer to sensational TikToker!

Posted on May 29, 2023

Ceddy used to work in creative agencies and pursued master in marketing before becoming a full-time content creator. He always wanted to be a lecturer but life took a different turn for him. Let’s dig into what Ceddy has to share with us!

Labels:I'm a YouTuber, Featured YouTuber, Featured Influencer, Influencer, I'm an Influencer, KOL Marketing, Recommended, Featured Influencer

Get to know Afiq Nazary: The #1 Real Social Entrepreneur

Posted on May 29, 2023

Meet Afiq, The #1 Real Social Entrepreneur. He is the CEO of his group which aims to help small companies to make millions while making impacts to the society. Most of his financial advice is presented as IG Reels which is convenient for people to learn financial-related knowledge in a short period of time.

Labels:I'm a YouTuber, Featured YouTuber, Influencer, I'm an Influencer, Recommended, Featured Influencer

Get to know Joanna Joseph : The overweight girl has now become a stunning model

Posted on May 29, 2023

Joanna Joseph’s journey towards her current teeming modeling career didn’t begin with already brimming success in her teens. Through strive, determination and dedication, what Joanna has now is a story that serves as a model and motivation for others who walk the same path. She is a true inspiration to many with her encouraging, positive and motivational content. Check out what Joanna has to say about her hopes and dreams as a Malaysian model for future generations.

Labels:Featured Influencer, Influencer, I'm an Influencer, KOL Marketing, Recommended, Featured Influencer

Get to know Dr Syairah Nadia: The skincare expert as an aesthetic doctor!

Posted on May 29, 2023

Meet Dr. Syairah, the skincare expert as an aesthetic doctor. Dr. Syairah shares content related to skincare, which helps her to educate everyone on the importance of it! It’s great to have more KOL experts that we can trust, isn’t it? Let’s dig in!

Labels:Featured Influencer, Influencer, I'm an Influencer, KOL Marketing, Recommended, Featured Influencer

Get to know Jean Bean: #YourMalaysianGirlJean, the homecooked food blogger!

Posted on May 29, 2023

Take a look at Jean Bean, a food blogger from Malaysia. As a home-cook food for #MalaysianTekak by yours truly #MalaysianGirlJean. She gives recipes to her followers and it never fails to satisfy them! Jean Bean also travels to hunt delicious food. Let’s get to know her better:

Labels:I'm a YouTuber, Featured Influencer, Influencer, I'm an Influencer, KOL Marketing, Recommended, Featured Influencer

Get to know Prestonles: The professional photographer & videographer with magnificent results!

Posted on May 29, 2023

Labels:Featured Influencer, Influencer, I'm an Influencer, KOL Marketing, Recommended, Featured Influencer

Get to know Jia Le Woh: Passionate chef who cooks Halal Chinese food

Posted on May 29, 2023

Born a Malaysian Chinese, Jia Le Woh is a passionate chef with a twist. He is an online creator that specializes in cooking Halal Chinese food to bring inspiration to many about the cuisine while delivering a refreshing taste to his cooking as he spreads a hearty culture. Get to know what inspired Jia Le Woh to take on this journey through the interview.

Labels:Featured Influencer, Influencer, I'm an Influencer, KOL Marketing, Recommended, Featured Influencer

Kemas Kini Proses Pembayaran Kami untuk Influencer

Posted on May 23, 2023

Dengan berbesar hati, kami membawakan kepada anda proses pembayaran terkini kami yang akan membuat pembayaran menjadi lebih cepat untuk semua influencer yang bekerja dengan SushiVid. Teruskan membaca…

Labels:Tips and Tricks, Special Coverage, Insider, Influencer, I'm an Influencer, Recommended, Featured Influencer

Influencer Marketing Trends in Southeast Asia in 2023

Posted on February 8, 2023

In Southeast Asia, influencer marketing is evolving with a focus on micro-influencers, authenticity, video content, and TikTok as a powerful platform. Brands are partnering with these individuals to reach new audiences and build brand awareness, resulting in increased engagement and sales. Stay ahead of the game by staying updated with the latest trends in influencer marketing in the region.

Labels:Influencer, KOL Marketing, Recommended, Featured Influencer

Products that could benefit from a marketing campaign on Mother’s Day

Posted on April 25, 2022

What are some of the products that would benefit from a Mother’s Day campaign? To truly benefit from this question, I guess we need to dig a little deeper. There are many groups of mother audiences. After all, a women who chooses to become a mother goes through more than 3 quarters of their lives as a mother. So pretty much any product that a women could use in those 3 quarters could and should promote a Mother’s Day campaign. Read to find out more.

Labels:I'm a Brand, Influencer, KOL Marketing, Recommended, Featured Influencer

New Year Resolution for Influencers

Posted on February 10, 2022

This article is aimed towards creators who have survived the past decade; you know who you are. Maybe for you, it started with blogs, but the world kept progressing and progressing, and now it’s a totally different landscape than the one you began in. Some social media apps have risen to the top, but as quickly as they rise, they fall back down while other social media apps have become a bastion of consistency for creators worldwide. In a world where the only constant is change, it can be easy to feel overwhelmed. And as a result, your decision making falters, and you’re stuck planning and planning while the rest of the world moves forward.

Labels:KOL Marketing, Influencer, I'm an Influencer

Ready To Kick Start Your CNY Promo?

Posted on January 14, 2021

Chinese New Year (CNY) is right around the corner, and it is the time to start planning your CNY promo campaign. CNY falls in the first quarter of every year. Therefore, the impression you create with this first promotion will leave a mark on your target market for all future promos throughout the year. As it is the holiday season, people are known to splurge more than they usually do. Although Chinese New Year is in February, it is always the smart move to get a head start in your marketing strategy.

Labels:I'm a YouTuber, Tips and Tricks, Featured Influencer, Influencer, I'm an Influencer, KOL Marketing, Recommended, Cost-Per-Sale, live streaming, Featured Influencer

Let's See What Isti.qmrh Has Gained From Influencer Marketing

Posted on December 10, 2020

Read about Isti.qmrh's experience as an influencer. 

Labels:Tips and Tricks, Featured Influencer, Influencer, I'm an Influencer, KOL Marketing, live streaming, Featured Influencer

The Solution To Maximize Your Link in Bio!

Posted on August 24, 2020

I’m sure all of you have faced this trouble before - you have loads of links to share, but you can only insert one link in bio. But now, you need not worry anymore! We have a solution for you!

Labels:Influencer, KOL Marketing, Recommended, Featured Influencer

How To Prepare For Your Lazada Live

Posted on May 22, 2020

Have you recently been approached by our SushiVid team for a ConfirmPlusChop (CPC) Live Stream campaign? Let us bring to you the step-by-step walkthrough on all you need to know before your big Lazada Live! It consists of a few simple steps.

Labels:Tips and Tricks, Influencer, KOL Marketing, Cost-Per-Sale, live streaming, Featured Influencer

How To Prepare For Your Shopee Live

Posted on May 12, 2020

Have you been approached by our SushiVid team for a ConfirmPlusChop Live Stream campaign? This is a step-by-step walkthrough on all you need to know before your big Shopee Live!

Labels:Influencer, KOL Marketing, live streaming, Tips and Tricks

Nur Nilam (a.k.a. B) - Versatility is key

Posted on April 29, 2020

From a shy to confident, check out how B overcome this on this interview article!

Labels:Featured Influencer, Influencer, I'm an Influencer

Kittie Yiyi - Designing her own future

Posted on April 29, 2020

Find out what this creative fashion designer has to say in this interview. Check it out now!

Labels:Featured Influencer, Influencer, I'm an Influencer

Joe Shiang - the Multi-platform Superstar

Posted on April 29, 2020

Started out on TikTok on 2018 and now a successful Influencer on multiple platform, check out what Joe has to say in this interview!

Labels:Featured Influencer, Influencer, I'm an Influencer

Wei Hung - Bright future, big influence

Posted on April 20, 2020

An Influencer that is not only a great sense of style but also a great mind! Check out this interview to find out more about him.

Labels:Featured Influencer, Influencer, I'm an Influencer

Nicole - Model teen turned Influencer

Posted on April 17, 2020

lt;divgt;We interviewed model turned influencer, Nicole! Curious how she got started? Check this blog post out!lt;/div>

Labels:Featured Influencer, Influencer, I'm an Influencer

Pei Wen- Beauty at it’s finest

Posted on April 17, 2020

She does beauty, travel and fitness content on her instagram. We interviewed her and check out what tips she gave for influencer's who's just starting out with their career!

Labels:Featured Influencer, Influencer, I'm an Influencer

Shin Ni - Aesthetics is her game

Posted on April 17, 2020

We interviewed Shin Ni and found out who inspires her. Check out the interview in this blog!

Labels:Featured Influencer, Influencer, I'm an Influencer

Covid-19 Malaysia: SushiVid Empowers Influencers to Help Disseminate ONLY Valid & Reliable News from Official Bodies

Posted on March 26, 2020

Let us all work together to be a responsible netizen and spread only reliable news from credible sources!

Labels:Influencer, Covid-19, I'm a Brand, Featured Influencer

Influencers, Have You Paid Your Taxes?

Posted on March 23, 2020

If You’re A Malaysian Influencer Who Earns Above RM5k, You’re Now Eligible To Pay Income Tax.

Labels:I'm a YouTuber, Influencer, I'm an Influencer, Recommended, Featured Influencer

Dance with me, Nicole Yie

Posted on June 19, 2019

Aside from beauty blogging, young and talented Nicole is also a dancer! Find out more as we get to know her in this blog!

Labels:Influencer, I'm an Influencer, KOL Marketing

Get to know Mieza Suhaini

Posted on December 3, 2018

Mieza Suhaini, not really poeple person but through blogging, she has braved the world and has had the opportunity to express herself confidently! We have interviewed her and let's find out more about her. Check it out!

Labels:Influencer, I'm an Influencer, KOL Marketing

Nak jadi blogger like Syafyqah Azahar?

Posted on December 3, 2018

Shafyqah Azahar is a seasoned Malaysian blogger specialising in Food, song, and lifestyle topics. Let's take a look at what Shafyqah says about her fun-filled life!

Labels:I'm an Influencer, Influencer, KOL Marketing

Interview with the humbly Saffa Yusof

Posted on October 22, 2018

Saffa Yusof is also known as "fayusof" among her audience. She wants to become full-timer influencer but if she has ever to change her job now, she loves to become a primary school teacher. Three words to describe her: A happy girl, Organised, and Never give-up. She has been doing a lot of review jobs from other small ig shops also.

Labels:Featured Influencer, Influencer, I'm an Influencer, Featured Influencer

Interview with Miss Alvy

Posted on October 19, 2018

We managed to get in touch with her and here is Missalvy's story. She was born in Borneo, the largest island in Asia. Travel is already part of her life - as you can see from her Instagram feed, she is everywhere! Travelling alone is not a challenge for her, she loves to do it! You can go to her Youtube channel to see more her Vlog videos, stunning and amazing!

Labels:Featured YouTuber, Featured Influencer, Influencer, I'm an Influencer, KOL Marketing, Featured Influencer

Exclusive Interview bersama Hendra Wijaya

Posted on April 16, 2018

Wawasan eksklusif bersama Hendra Wijaya - pria yang mempunyai gairah untuk dunia Fashion hingga mewakili Indonesia di ajang International Fashion Event 2016

Labels:Indonesian, Influencer, Featured Influencer, Featured Influencer

What happens when you join SushiVid?

Posted on September 5, 2017

Let us take you through the steps of how we work!

Labels:Tips and Tricks, Special Coverage, Insider, Influencer, I'm an Influencer