Category: KOL Marketing

The History of Influencer Marketing

Posted on January 12, 2024
As a business that focuses solely on influencer marketing, we are always on the lookout for what’s new in the market and what lies ahead and before we do that, we need to first know where it all began. This is Part one of a two part article.

Labels:Featured, I'm a Brand, Special Coverage, Infographic, I'm an Influencer, KOL Marketing, Recommended

Updates To Our Payment Process for Influencers

Posted on January 12, 2024
It is with so much pleasure that we bring you our latest payment process that should make payment much faster for all our influencers. Read on…

Labels:Featured, Tips and Tricks, Infographic, Influencer, KOL Marketing, Recommended

Virtual Influencers: The Rise of Computer-Generated Personas in Influencer Marketing

Posted on January 12, 2024
Virtual influencers are computer-generated personas used in influencer marketing to promote products, services, or brands. They offer benefits such as a consistent appearance, a large global reach, and cost-effectiveness, but also have limitations such as a lack of personal connection. A successful example of a virtual influencer campaign is the "Virtual Popstar" by Niantic, which used Lil Miquela to promote a video game and saw a significant increase in engagement and brand awareness. The use of virtual influencers in marketing will likely continue to grow as technology advances.

Labels:Featured, Infographic, Influencer, KOL Marketing, Special Coverage, Recommended

Maximizing Your Social Media Presence: Strategies and Best Content Types on Emerging Southeast Asian Platforms

Posted on January 12, 2024
Social media is a crucial part of any consumer-facing business's marketing strategy. In Southeast Asia, on top of the obvious Facebook, YouTube, Instagram and TikTok, ever-growing platforms even like the marketplaces offer unique opportunities to reach and engage consumers. Each platform has its own strengths, from live streaming to shoppable posts, and businesses must understand how to utilize each to create effective campaigns. By maximizing their presence on these platforms, businesses can tap into their full potential and grow their brand's presence in the region. Read more…

Labels:Featured, Infographic, Influencer, Recommended, KOL Marketing

What Will The Next 7 Years Look Like For Influencer Marketing? (Part 2)

Posted on January 12, 2024
Now that you have had an in depth understanding of where influencer marketing comes from, let’s take a look at what lies ahead. This is part two of a two part article.

Labels:I'm a Brand, Special Coverage, Infographic, I'm an Influencer, KOL Marketing, Recommended, Featured

8 Types of Trending Contents on Lemon8 in Malaysia

Posted on October 20, 2023
Discover the top trending content on Lemon8, Malaysia's new social media sensation. From study hacks to fashion tips, explore what's capturing the attention of users on this ByteDance-owned platform. Don't miss out on the latest trends and insights! 

Labels:Tips and Tricks, Special Coverage, Insider, Featured Influencer, Influencer, KOL Marketing, Recommended, Featured

Top 10 TikTok Trends in Malaysia This 2021

Posted on October 16, 2023
In this blog, we want to update everyone with the demands and trends for TikTok in Malaysia for 2021. TikTok has been around for years. According to Globaltimes - TikTok has been downloaded by nearly 200 million users in Southeast Asia, a region with populations close to 630 million. TikTok launched in 2016, but it’s not far behind Instagram with 500 million monthly active users. Instagram ranked 6th place with over 1 billion monthly active users. TikTok is not far behind Instagram, and its only been active for four years. Henceforth, we highly advise brands to start incorporating with TikTok in their influencer marketing campaigns.

Labels:Featured, I'm a Brand, KOL Marketing, Recommended

Leveraging Influencers for Your B2C Brand: Exploring Emerging Platforms

Posted on October 10, 2023

In today's fast-paced digital world, influencer marketing has become a game-changer for B2C brands. Discover how to elevate your online presence and engage your target audience effectively. From emerging platforms like Lemon8 to the massive reach of Xiao Hong Shu and the community-driven approach of Thread, there's a world of opportunity waiting for your brand. Learn from SushiVid's insights and explore real-life examples of B2C brands that have mastered the art of influencer marketing. Don't miss out on the influencer revolution! 🔥 

Read the full article here.

Labels:Featured, Tips and Tricks, Special Coverage, Insider, Influencer, KOL Marketing, Recommended

Let's check out our interview with Iqbal Harun

Posted on September 6, 2023
He started to become influences from a funny short video and he found out that his audience like his video and from this point he realized his hidden talent and he did his best to become what he is now. Despite being a fun guy in his short video, one of his wishes is to collaborate with international big brands in 2018.

Labels:Featured, Featured Influencer, Influencer, I'm an Influencer, KOL Marketing

What local top e-commerce players did for Malaysia’s 11.11 Shopping Festival

Posted on September 6, 2023
For those who are unfamiliar, 11.11 is an annual shopping festival filled with tempting deals made famous by China. It is the equivalent to Black Friday in the US. For giant Alibaba Group itself, they generated over US$10 Billion GMV within the first hour of the shopping festival to a total of US$31 Billion in 24 hours.

Labels:Recommended, KOL Marketing, Featured, I'm a Brand, Insider

The 5 Reasons Why You Should Consider Influencer Marketing

Posted on September 6, 2023
Many countries including Malaysia are slowly reducing the economic and have implemented many social restrictions due to the COVID-19 pandemic. Until we have found a cure or a vaccine, or developed herd immunity, we will have to adjust to the “new normal”. The new way of living and going about our lives including work and interacting with other people. This “new normal” will be changing constantly. How so?

Labels:Featured, I'm a Brand, Tips and Tricks, KOL Marketing, Recommended

Some Useful Tips To Kick Start Your Livestream Career

Posted on September 6, 2023
As we all know, there is a rise in livestream collaboration demands in the influencer marketing industry. Let us reveal some useful tips to help our fellow influencers to get prepared to kick start their livestream career.

Labels:Featured, Recommended, Tips and Tricks, I'm an Influencer, KOL Marketing, live streaming

How To Multiply Your Sales With Influencer Marketing

Posted on September 6, 2023
That’s the big red question everyone who is new to influencer marketing will be asking themselves. Well, to find an answer to that question, you will first need to read about the Top 10 Most Frequently Asked Questions about Influencer Marketing. Nonetheless, if your main focus for influencer marketing is purely for sales generation, then you’ve come to the perfect blog post. In today’s blog, we will lay down tips on how you can multiply your sales with influencer marketing. Let’s get right into it.

Labels:Featured, I'm a Brand, Tips and Tricks, KOL Marketing, Cost-Per-Sale, live streaming

The Impact of The Emergence of Metaverse to Influencer Marketing

Posted on September 6, 2023
The web is ever changing. Just when we thought Tik Tok is a breath of fresh air in the social media scene seeing that it’s not from Silicon Valley and all, Facebook has re-emerged from the grave and renamed itself as Meta. This is the news that has kept me awake for a while now. What does this mean to influencer marketing and SushiVid specifically? How should I evolve my business? Do we even have the expertise required for this change? Read on…

Labels:Featured, I'm a Brand, KOL Marketing, Recommended, Influencer

Data Management at SushiVid

Posted on September 6, 2023
The reason this topic is being discussed today is that SushiVid does require influencers to link their social media, and we do from time-to-time profile our influencers so that our clients can search for influencers more effectively. We want you to feel safe and know what goes on inside SushiVid specifically around your data.

Labels:Featured, I'm a YouTuber, Influencer, I'm an Influencer, KOL Marketing, Recommended

Get to know Aiman Rahman: Hero Remaja, a non-beauty influencer's YSL TikTok video that hit millions of views!

Posted on September 6, 2023
Today we would like to introduce you to Aiman Rahman! He is an amazing content creator who primarily posts travel and fashion content on Instagram. Apart from that, he shares lifestyle, travel, and entertaining videos on his TikTok profile. Recently, Aiman Rahman was engaged by SushiVid for a YSL TikTok campaign, which went viral hitting more than 3 million views!

Labels:Featured, Featured Influencer, Influencer, I'm an Influencer, KOL Marketing, Recommended

Perayaan E-Dagang di Malaysia dan kesannya terhadap Pemasaran Influencer

Posted on September 6, 2023
Sebagai ibu bapa, anda tahu kalendar sekolah tahun setiap tahun tetapi sebagai pemilik perniagaan, adakah anda tahu kalendar perniagaan? Bagaimanakah anda membuat kempen pemasaran influencer untuk bertepatan dengan jualan e-dagang?

Labels:Featured, Influencer, Recommended, I'm a Brand, KOL Marketing

5 Types of Products That Can Benefit From Collaborating with Influencers on TikTok

Posted on September 6, 2023
Influencer marketing on TikTok has become a popular way for brands to reach younger audiences and drive sales. If you are one of these 5 products, Beauty and Fashion, Health and Wellness, Tech Gadgets, Food and Beverages, Home and Decor, you will stand to benefit from collaborating with influencers on TikTok. Read on.

Labels:Featured, Tips and Tricks, Influencer, I'm an Influencer, KOL Marketing, Recommended

The Dark Side of Instagram's AI Revolution for Influencers

Posted on September 6, 2023
AI is a powerful tool for content creation, but there are potential risks that need to be considered. Excessive use of AI-generated content can lead to a loss of authenticity and creativity, which could damage an influencer's credibility and reputation. Additionally, there is a risk of copyright infringement if the AI draws from content that is not allowed to be used for commercial purposes. Perhaps the most important risk to consider is algorithmic bias, where AI-generated content could reflect and reinforce existing biases and stereotypes. It is crucial for influencers to be aware of these risks and use AI responsibly.

Labels:Featured, Special Coverage, Influencer, KOL Marketing, Recommended

Get to know why a solid agreement is the key in collaborations especially in Influencer Marketing

Posted on July 20, 2023
This article talks about why such an agreement is crucial for establishing clear expectations, protecting interests, and fostering successful collaborations. We explore how an agreement sets the foundation for defining roles, responsibilities, and deliverables, ensuring that all parties are aligned on objectives and outcomes. 

Labels:Featured, Tips and Tricks, Special Coverage, Featured Influencer, Proposals, Influencer, KOL Marketing, Recommended

Boosting contents on social media has its own challenges

Posted on July 13, 2023
Join us on a behind-the-scenes journey as we highlight the challenges our dedicated boosting team has encountered to boost contents. From navigating platform restrictions to handling delayed feedback from customer service, we share the hurdles we've faced and the lessons we've learned along the way

Labels:Featured, Tips and Tricks, Special Coverage, Influencer, KOL Marketing, Recommended

Explore the Benefits of Boosting with us!

Posted on July 4, 2023
Did you know that boosting helps your content to reach more views, reach wider audience and get more conversions? Read this blog to know why you need to boost your contents on social media.

Labels:Featured, Tips and Tricks, Special Coverage, KOL Marketing, Recommended

SushiVid - the First Transparent Influencer Marketing Company!

Posted on June 8, 2023
This was a huge step for us, and after lots of thinking, we have decided it’s time to take this new step towards a cleaner and better industry for us! This is why we have rearranged our pricing structure and we now call ourselves The Transparent Influencer Marketing Company! Read on to find out more...

Labels:Featured, I'm a Brand, Special Coverage, I'm an Influencer, KOL Marketing, Recommended

How to Leverage Influencers to Maximize Your Event

Posted on June 8, 2023
Ever since the market reopened, the malls are filled with people and events are back again! Have you seen the latest Cosplay event at 3 Damansara? A successful influencer-led event can even revive an almost dead mall! As an Influencer Marketing company we want you to succeed for your next upcoming event. So, we decided to share the whys and hows to engage with influencers for an event. Let’s dig in!

Labels:Featured, I'm a Brand, Special Coverage, KOL Marketing, Recommended

E-Commerce festivals in Malaysia and it’s impact on influencer marketing

Posted on May 29, 2023
As parents, you know the school calendar year by heart but as a business owner, do you know the business calendar? How do you create an influencer marketing campaign to coincide with e-commerce sales?

Labels:Featured, I'm a Brand, Influencer, KOL Marketing, Recommended

As a business, never do influencer marketing unless you have completed these steps.

Posted on May 29, 2023
We have had to turn away several clients in the past couple of months. It was a difficult call but we did it for our clients' sake. We felt that they were not yet ready for influencer marketing. It may even burn a big hole in their pockets. For us, bad results = bad experience = not putting customers first = bad for the industry. We believe that every business needs to build its foundation first.

Labels:Featured, I'm a Brand, Tips and Tricks, KOL Marketing, Recommended

How to spot a hidden gem influencer in Malaysia?

Posted on May 29, 2023
Want to find a great influencer who is hardworking, creative, affordable, and has great organic reach but you don’t want to burn a hole in your pocket? You should read this article.

Labels:I'm a Brand, Tips and Tricks, Special Coverage, I'm an Influencer, KOL Marketing, Recommended

Get to know Ivor Xian Z: TikToker who tries out things, so we don't have to.

Posted on May 29, 2023
Ivor Xian Z resumed her video creation interest during Covid-19 and found out that her audience liked her TikTok tutorials video on YouTube. However, she wanted to come up with something she loved so she started creating food and travel content on Tik Tok and began her life as “The trying things so you don’t have to try girl – Ivor Xian Z”.

Labels:Recommended, Featured, Featured Influencer, Influencer, I'm an Influencer, KOL Marketing

Get to know Ceddy: From marketer to sensational TikToker!

Posted on May 29, 2023
Ceddy used to work in creative agencies and pursued master in marketing before becoming a full-time content creator. He always wanted to be a lecturer but life took a different turn for him. Let’s dig into what Ceddy has to share with us!

Labels:Featured, I'm a YouTuber, Featured YouTuber, Featured Influencer, Influencer, I'm an Influencer, KOL Marketing, Recommended

Get to know Joanna Joseph : The overweight girl has now become a stunning model

Posted on May 29, 2023
Joanna Joseph’s journey towards her current teeming modeling career didn’t begin with already brimming success in her teens. Through strive, determination and dedication, what Joanna has now is a story that serves as a model and motivation for others who walk the same path. She is a true inspiration to many with her encouraging, positive and motivational content. Check out what Joanna has to say about her hopes and dreams as a Malaysian model for future generations.

Labels:Featured, Featured Influencer, Influencer, I'm an Influencer, KOL Marketing, Recommended

Get to know Dr Syairah Nadia: The skincare expert as an aesthetic doctor!

Posted on May 29, 2023
Meet Dr. Syairah, the skincare expert as an aesthetic doctor. Dr. Syairah shares content related to skincare, which helps her to educate everyone on the importance of it! It’s great to have more KOL experts that we can trust, isn’t it? Let’s dig in!

Labels:Featured, Featured Influencer, Influencer, I'm an Influencer, KOL Marketing, Recommended

Get to know Jean Bean: #YourMalaysianGirlJean, the homecooked food blogger!

Posted on May 29, 2023
Take a look at Jean Bean, a food blogger from Malaysia. As a home-cook food for #MalaysianTekak by yours truly #MalaysianGirlJean. She gives recipes to her followers and it never fails to satisfy them! Jean Bean also travels to hunt delicious food. Let’s get to know her better:

Labels:Featured, I'm a YouTuber, Featured Influencer, Influencer, I'm an Influencer, KOL Marketing, Recommended

Get to know Prestonles: The professional photographer & videographer with magnificent results!

Posted on May 29, 2023
This is Prestonles, The professional photographer and videographer and the founder of @Peoplegraphy. Every picture or video taken by Prestonles is a masterpiece, he also had some cosplay photos and countless model photos that never fails to amaze the audience. 

Labels:Featured, Featured Influencer, Influencer, I'm an Influencer, KOL Marketing, Recommended

Get to know Jia Le Woh: Passionate chef who cooks Halal Chinese food

Posted on May 29, 2023
Born a Malaysian Chinese, Jia Le Woh is a passionate chef with a twist. He is an online creator that specializes in cooking Halal Chinese food to bring inspiration to many about the cuisine while delivering a refreshing taste to his cooking as he spreads a hearty culture. Get to know what inspired Jia Le Woh to take on this journey through the interview.

Labels:Featured, Featured Influencer, Influencer, I'm an Influencer, KOL Marketing, Recommended

Influencer Marketing Trends in Southeast Asia in 2023

Posted on February 8, 2023
In Southeast Asia, influencer marketing is evolving with a focus on micro-influencers, authenticity, video content, and TikTok as a powerful platform. Brands are partnering with these individuals to reach new audiences and build brand awareness, resulting in increased engagement and sales. Stay ahead of the game by staying updated with the latest trends in influencer marketing in the region.

Labels:Featured, Influencer, KOL Marketing, Recommended

Creative Campaign Ideas for Mother’s Day

Posted on April 25, 2022
In my previous article, I shared about the different groups of mothers and some of the products that could benefit from doing influencer marketing during Mother’s Day. In this article, I will share some creative campaign ideas on how to promote some of these products.

Labels:Featured, I'm a YouTuber, I'm a Brand, Tips and Tricks, KOL Marketing, Recommended

Products that could benefit from a marketing campaign on Mother’s Day

Posted on April 25, 2022
What are some of the products that would benefit from a Mother’s Day campaign? To truly benefit from this question, I guess we need to dig a little deeper. There are many groups of mother audiences. After all, a women who chooses to become a mother goes through more than 3 quarters of their lives as a mother. So pretty much any product that a women could use in those 3 quarters could and should promote a Mother’s Day campaign. Read to find out more.

Labels:Featured, I'm a Brand, Influencer, KOL Marketing, Recommended

New Year Resolution for Influencers

Posted on February 10, 2022
This article is aimed towards creators who have survived the past decade; you know who you are. Maybe for you, it started with blogs, but the world kept progressing and progressing, and now it’s a totally different landscape than the one you began in. Some social media apps have risen to the top, but as quickly as they rise, they fall back down while other social media apps have become a bastion of consistency for creators worldwide. In a world where the only constant is change, it can be easy to feel overwhelmed. And as a result, your decision making falters, and you’re stuck planning and planning while the rest of the world moves forward.

Labels:KOL Marketing, Influencer, I'm an Influencer

如何打造无敌的网红营销

Posted on May 28, 2021
最近你的广告或是宣传活动是否进行得不怎么样呢?别担心,我们这里有对的方法和工具,可以帮到你!

Labels:I'm a Brand, KOL Marketing, Recommended, Chinese

Cara Untuk Membina Kempen Pemasaran KOL Yang Terbaik

Posted on May 28, 2021
Kami dengar kempen anda tidak begitu popular? Jom sertai kami kerana kami mempunyai kaedah dan cara untuk menyelesaikan masalah tersebut!

Labels:I'm a Brand, KOL Marketing, Recommended

How To Make the BEST KOL Marketing Campaign You’ll Ever Have

Posted on May 19, 2021
We heard your campaigns aren’t doing so hot, here, come closer, we have the right tools and methods to set things right.

Labels:Featured, I'm a Brand, KOL Marketing, Recommended

5 Best Practices In Influencer Marketing

Posted on May 17, 2021
In today’s blog post we will be explaining The SV Group’s 5 best practices for influencer marketing. As a company which has been in the influencer marketing industry for 5 years, we believe the following practices are crucial to executing your influencer marketing company. 

Labels:I'm a Brand, Tips and Tricks, KOL Marketing, Recommended

KOLs Post-Pandemic: How to Expand Monetize Channels

Posted on May 4, 2021
With the arrival of the pandemic, the economy has been deeply impacted globally. As an influencer marketing agency, we have witnessed the ups and downs of the industry. Events and collaborations getting cancelled had put influencers into a crisis state especially for full-time influencers.

Labels:Featured, I'm a Brand, I'm an Influencer, KOL Marketing, Recommended

网红营销如何帮我销量大幅增加?

Posted on March 29, 2021

“网红营销如何帮我销量大幅增加?”

这是任何刚接触网红营销的各位会问自己的问题。为了解惑,你先要阅读这个 关于网红营销的10个最常见问题

尽管如此,如果你对网红营销最关注的单纯是为了提高销量,那你就来对地方了。今天我们将会举例如何通过网红营销来让你销售大增。让我们开始吧!

Labels:I'm a Brand, Chinese, KOL Marketing, Recommended

关于网红营销10个最常见的问题

Posted on March 29, 2021

网络营销日益普及化,你发现了吗?商家们纷纷投其怀中。网络营销真的如此强大吗?今天就让我们揭开网红营销的神秘面纱。

Labels:I'm a Brand, Chinese, KOL Marketing, Recommended

How Else Can Brands Do Marketing During Raya

Posted on March 16, 2021
Ramadhan (the Islamic fasting month) is upon us which means Raya is around the corner. We can almost smell the ketupat, lemang and rendang. Even in times of Covid-19, Malaysia plans to stand as a nation and celebrate this holiday season together in the safety of our own homes.

Labels:I'm a Brand, Tips and Tricks, KOL Marketing, Featured

How To Drive Traffic To Your Website From Instagram With One Simple Tool

Posted on March 11, 2021
In case you haven’t heard, The SV Group’s newest addition to our family is IGLinks.io, a platform to create your own mini-page that is able to break the one Link In Bio limit on social media. IGLinks.io is an online platform that allows users to seamlessly insert links to other pages on their phones within only 5 minutes. In 2020, Lazada used as a promo-page to list all of their on-going promos on top of their monthly promo during their influencer marketing campaign with us.

Labels:Featured, I'm a Brand, Tips and Tricks, I'm an Influencer, KOL Marketing, Recommended

2021年马来西亚10大TikTok趋势

Posted on January 25, 2021
抖音 (TikTok) 渐渐变成大众常用的社交媒体。它的崛起你懂多少?它到底有什么魔力,可以让人们陷入其中,今天就让我们来探讨,TikTok 的潜能以及未来趋势

Labels:I'm a Brand, KOL Marketing, Recommended

Ready To Kick Start Your CNY Promo?

Posted on January 14, 2021
Chinese New Year (CNY) is right around the corner, and it is the time to start planning your CNY promo campaign. CNY falls in the first quarter of every year. Therefore, the impression you create with this first promotion will leave a mark on your target market for all future promos throughout the year. As it is the holiday season, people are known to splurge more than they usually do. Although Chinese New Year is in February, it is always the smart move to get a head start in your marketing strategy.

Labels:Featured, I'm a YouTuber, Tips and Tricks, Featured Influencer, Influencer, I'm an Influencer, KOL Marketing, Recommended, Cost-Per-Sale, live streaming

2021年马来西亚KOL营销需求和趋势

Posted on January 14, 2021
我们今天想和大家分享一个绝对令人振奋的博客内容,以改变您的数字营销游戏。绝对不要错过接下来的内容分享,不然你会后悔哦!相信大家可能已经看到很多品牌在马来西亚进行KOL营销,尤其是在MCO时期。品牌范围从中小型企业到知名品牌,例如LAZADA和Watsons。&&& 品牌想要冒险涉及KOL营销的主要原因之一就是要保持与民众的相连性。随着时间的流逝,品牌开始意识到KOL营销对他们的促销和销售产生了积极的影响。越来越多的品牌开始开始使用KOL营销,并将其作为其持续进行的年度营销策略之一。&&& 作为KOL营销行业的先驱之一,并被称为东盟领先的KOL行销公司,我们对2021年马来西亚KOL行销需求和趋势有以下的看法。

Labels:I'm a Brand, KOL Marketing, Chinese, Recommended

KOL营销的演变

Posted on January 14, 2021
如果您常上线于不同的社交媒体平台,您会发现名人和KOL都依据他们的粉丝的喜好来做广告内容,无论是介绍产品还是服务等。例如,我前阵子在我的 Instagram 上看到 “ Elecher Lee” 讲述为什么她喜欢和推广 Laneige Cica 的睡眠面膜。影响力是一个强有力的词,它可以使另一个人做出选择。无论我们是否意识到,我们的大多数选择都会受到其他因素的影响。这可能与购买新衣服,看电影或改变我们的护肤程序有关。

Labels:I'm a Brand, Tips and Tricks, KOL Marketing, Chinese, Recommended

The 10 Most Frequently Asked Questions About Influencer Marketing

Posted on December 17, 2020
We tackled frequently asked questions about influencer marketing in detail in this week's blog. All you need to know if you're new to the process.& 

Labels:Featured, I'm a Brand, Tips and Tricks, KOL Marketing, Recommended, Cost-Per-Sale, live streaming

Let's See What Isti.qmrh Has Gained From Influencer Marketing

Posted on December 10, 2020
Read about Isti.qmrh's experience as an influencer. 

Labels:Featured, Tips and Tricks, Featured Influencer, Influencer, I'm an Influencer, KOL Marketing, live streaming

The Top 5 Influencer Marketing Strategies To Grow Your Reach

Posted on December 3, 2020

When you first decide to work with influencers, everything seems shiny and sparkly but don’t be fooled by the expensive candy packaging. In order for you to produce leads through influencer marketing, you will have to do some research on the best influencer marketing strategy for your brand. 

Labels:Featured, I'm a Brand, KOL Marketing, Recommended

IGLinks: Own Your Mini IG Webpages With Unlimited Promo Links This 11.11

Posted on December 2, 2020
In case you missed our previous blog post on How to Optimise Your Instagram Profile with IGLinks, we took the courtesy of dedicating this whole blog and elaborate in further detail on how you can optimise your Instagram profile by breaking the 1 link limit with our newest partnership -- iglinks.io for your influencer marketing campaign.

Labels:Featured, I'm a Brand, KOL Marketing, Recommended

Impressive Facts You Need To Know About Influencer Commerce

Posted on November 27, 2020

We’re back to talk about one of the upcoming trends of Influencer Marketing in 2021 -- Influencer Commerce. In case you are wondering what is Influencer Commerce, be sure to head over and read our previous blog posts on the definition of Influencer Commerce.

Labels:Featured, I'm a Brand, I'm an Influencer, KOL Marketing, Recommended

What Is The True Definition of Influencer Commerce?

Posted on November 27, 2020

Influencer commerce is a new strategic approach implemented by brands and marketers to generate leads and sales. The true definition of Influencer Commerce is the act of using influencers to drive and channel traffic from their audience to your website or e-commerce platform in order to generate sales. 

Labels:Featured, I'm a Brand, I'm an Influencer, KOL Marketing, Recommended

The Influencer Marketing Demands & Trends For 2021 In Malaysia

Posted on November 12, 2020
We’re back with another mind-blowing blog to enhance your digital marketing game. Make sure to buckle down for today’s blog.

Labels:Featured, I'm a Brand, I'm an Influencer, KOL Marketing, Recommended

IGLinks: Tips to Own A Mini Webpage on Instagram

Posted on November 12, 2020
We’re sure you’ve heard of IGLinks by now, our newest partnership that will make life easier for brands & influencers! We’re very proud of this new member. Let's find out how we can utilise IGLinks in the most creative ways. 🔥

Labels:I'm a Brand, I'm an Influencer, KOL Marketing, Recommended

Ready To Kick Start Your Christmas & 12.12 Campaigns?

Posted on November 5, 2020
Find yourself scratching your head for the upcoming 12.12 and Christmas campaigns,? Look no further. Tricks of the trade for marketers is to start early. We have anticipated your needs and prepared all you need to know to help boost your campaigns.

Labels:Featured, I'm a Brand, KOL Marketing, Recommended

IGLinks: The Solution to Optimise Your Instagram Profile

Posted on October 23, 2020
This blog is about the importance of IGLinks for you! So, settle down, get comfy and get your Starbucks while we spit some facts your way about IGLinks. We are proud to introduce our new partnership - IGLinks to all of you! It is a handy little tool created for you and I. 

Labels:Featured, I'm a Brand, I'm an Influencer, KOL Marketing, Recommended

品牌应该选择什么平台做直播?

Posted on October 15, 2020
品牌商决定在哪個社群平台进行直播前,必须先理解品牌或特定系列产品的客戶群和直播主要目的是想达到什么。這樣一来会更容易理解和决定在哪个社群平台进行直播。

Labels:Featured, I'm a Brand, Chinese, KOL Marketing, Recommended, live streaming

The Solution To Maximize Your Link in Bio!

Posted on August 24, 2020
I’m sure all of you have faced this trouble before - you have loads of links to share, but you can only insert one link in bio. But now, you need not worry anymore! We have a solution for you!

Labels:Influencer, KOL Marketing, Featured, Recommended

Dear Brands, Have You Joined The ASEAN Online Sale Day 2020?

Posted on August 24, 2020
This year, ConfirmPlusChop is partnering with MDEC for the upcoming ASEAN Online Sale Day 2020 for a 24-hour online sale event! This event is involving 8 other ASEAN countries other than Malaysia. Taking place on 8.8.2020, the online sale event is welcoming local international shoppers from Brunei, Vietnam, Thailand, Indonesia, Laos, Malaysia Singapore, Myanmar & the Philippines.

Labels:Featured, I'm a Brand, KOL Marketing, Recommended

Hi SMEs! Pay Only RM600 For KOL Marketing!

Posted on August 17, 2020
Hi SMEs! We have SUPER good news for those of you who are interested in KOL Marketing! We have recently partnered with MDEC to enable Micro & SMEs to market products via KOL Marketing. You can now work with them and even better, you can get them to sell for you! Sign up with us today to enjoy what we are offering to help support your business!

Labels:Featured, I'm a Brand, KOL Marketing, Recommended

Influencers, Have You Got Yourself Protected?

Posted on July 29, 2020
SushiVid has recently collaborated with PERKESO to provide SOCSO (Social Security Organisation) coverage for all of you! Instead of paying a full 100% for full coverage, you only need to pay 30% and get the remaining 70% subsidise by the government! This initiative is effective from 15 June 2020 - 31 December 2021.

Labels:Featured, Special Coverage, I'm an Influencer, KOL Marketing

The 3 Things That You Need To Know Before Engaging Influencers

Posted on July 13, 2020
This article will guide you through the 3 crucial things that you need to know in order to plan for a successful campaign. We want you to attain the maximum impact for your influencer marketing campaign.

Labels:Featured, I'm a Brand, KOL Marketing

How To Prepare For Your Lazada Live

Posted on May 22, 2020
Have you recently been approached by our SushiVid team for a ConfirmPlusChop (CPC) Live Stream campaign? Let us bring to you the step-by-step walkthrough on all you need to know before your big Lazada Live! It consists of a few simple steps.

Labels:Tips and Tricks, Influencer, KOL Marketing, Cost-Per-Sale, live streaming, Featured

How To Prepare For Your Shopee Live

Posted on May 12, 2020
Have you been approached by our SushiVid team for a ConfirmPlusChop Live Stream campaign? This is a step-by-step walkthrough on all you need to know before your big Shopee Live!

Labels:Influencer, KOL Marketing, live streaming, Tips and Tricks

Evolution of Influencer Marketing

Posted on April 20, 2020
If you ever got on the social media carousel, you would find celebrities and social media icons tapping into their fan following to advertise, be it for products or services.

Labels:I'm a Brand, KOL Marketing

The Different Types of Live Streaming in Malaysia

Posted on April 17, 2020
How often do you watch your friends live stream their activities through social media apps like Facebook, Instagram, or Twitch? It’s possible that most of you — at some point — have seen live streamed videos.

Labels:I'm a Brand, KOL Marketing

Introduction to CPS Influencer Marketing

Posted on April 10, 2020
The beginning of cost-per-sale model with Influencers in Southeast Asia

Labels:KOL Marketing, Cost-Per-Sale

What Exactly Is Cost-Per-Sale Influencer Marketing?

Posted on April 10, 2020
Thanks to the rise of word-of-mouth and social media marketing, today from common man to celebrities, you will find influencers in every spectrum of marketing. Most of the brands believe that if planned and executed well, influencer marketing can deliver a good return of investment (ROI).

Labels:KOL Marketing, Cost-Per-Sale

The Demand and Trends for Influencer Marketing in Malaysia 2019

Posted on February 20, 2020
Due to the ever-increasing demand for influencer marketing, the team at SushiVid has decided to share more about our best practices and how we think the market will move for this industry.

Labels:I'm a Brand, Insider, KOL Marketing, Recommended

Dance with me, Nicole Yie

Posted on June 19, 2019
Aside from beauty blogging, young and talented Nicole is also a dancer! Find out more as we get to know her in this blog!

Labels:Influencer, I'm an Influencer, KOL Marketing

Get to know Mieza Suhaini

Posted on December 3, 2018
Mieza Suhaini, not really poeple person but through blogging, she has braved the world and has had the opportunity to express herself confidently! We have interviewed her and let's find out more about her. Check it out!

Labels:Influencer, I'm an Influencer, KOL Marketing

Nak jadi blogger like Syafyqah Azahar?

Posted on December 3, 2018
Shafyqah Azahar is a seasoned Malaysian blogger specialising in Food, song, and lifestyle topics. Let's take a look at what Shafyqah says about her fun-filled life!

Labels:I'm an Influencer, Influencer, KOL Marketing

Interview with Miss Alvy

Posted on October 19, 2018
We managed to get in touch with her and here is Missalvy's story. She was born in Borneo, the largest island in Asia. Travel is already part of her life - as you can see from her Instagram feed, she is everywhere! Travelling alone is not a challenge for her, she loves to do it! You can go to her Youtube channel to see more her Vlog videos, stunning and amazing!

Labels:Featured, Featured YouTuber, Featured Influencer, Influencer, I'm an Influencer, KOL Marketing

[贴士 8 of 8] KOL Marketing:您应该DIY还是代理?

Posted on September 5, 2018
到底KOL该自己接洽品牌还是通过代理呢?查看全文以了解各方面的好处和坏处吧~

Labels:Tips and Tricks, Chinese, KOL Marketing

[贴士 7 of 8] KOL Marketing应该避免的事项

Posted on September 5, 2018
让SushiVid告诉您该如何避免踩到地雷吧~

Labels:Tips and Tricks, Chinese, KOL Marketing

[贴士6 of 8] 如何充分利用KOL Marketing

Posted on September 5, 2018
该怎么物尽其用KOL Marketing为您的牌子宣传~~

Labels:Tips and Tricks, Chinese, KOL Marketing

[贴士5 of 8] 如何发现一个假的KOL

Posted on September 5, 2018
网路世界充满了真真假假,假假真真,就让SushiVid教你几招如何分辨真假的KOL吧~

Labels:Tips and Tricks, Chinese, KOL Marketing

9种赞助

Posted on September 4, 2018
网红(KOL Marketing)会不了解YouTube赞助?

Labels:KOL Marketing, Tips and Tricks, Chinese

如何使用网红营销(KOL Marketing)

Posted on August 15, 2018
如何使用网红营销

Labels:KOL Marketing, I'm a Brand, Tips and Tricks, Chinese

如何确保您的订阅者/追踪者不会觉得无聊

Posted on August 15, 2018
每个人都喜欢寿司。 但如果没有人来您的餐厅吃饭

Labels:KOL Marketing, Tips and Tricks, I'm an Influencer, Chinese

传统品牌公司是否适合使用网红营销(KOL Marketing)?

Posted on August 15, 2018
劳斯莱斯这个品牌一直是老年政治家; 精致的汽车生活选择。

Labels:I'm a Brand, Chinese, KOL Marketing

如何制作开箱影片****

Posted on August 15, 2018
圣诞节已经近了。。。

Labels:KOL Marketing, I'm a Brand, Tips and Tricks, Chinese

8个重要资源

Posted on August 15, 2018
网红(KOL Marketing) 8个重要资源

Labels:Tips and Tricks, I'm an Influencer, Chinese, KOL Marketing

网红们(KOL Marketing),你的工作机会减少了吗?

Posted on August 15, 2018
网红们(KOL Marketing),你的工作机会减少了吗?

Labels:Tips and Tricks, I'm an Influencer, Chinese, KOL Marketing

YouTube上最受喜爱的9种视频

Posted on August 15, 2018
到底什么才是YouTube最红的视频?

Labels:Tips and Tricks, Chinese, KOL Marketing

网红(KOL Marketing):如何创建一个好的媒体工具包?

Posted on August 15, 2018
在过去的生活中,你可能忍受了写简历的苦差事。如果你想避免成为领取失业救济金的一员,那么简历是生活中必不可少。

Labels:Chinese, KOL Marketing, Featured

定价准则

Posted on August 15, 2018
请问您会不会用42美金来购买一杯快熟面?不,我也不会。不过有一些人可能会使用以上的价钱来购买一杯快熟面。

Labels:Tips and Tricks, Featured Influencer, Chinese, KOL Marketing

SushiVid怎么赚钱?

Posted on August 15, 2018
相信大家一定很好奇SushiVid那样即好用又免费的平台是如何赚钱?

Labels:Chinese, KOL Marketing

全新的方法来推广您的品牌

Posted on August 15, 2018
新的一年来临,我们也有新消息样要跟大家分享啦(Lah)!

Labels:Special Coverage, Chinese, KOL Marketing

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