Category: KOL Marketing

Sushivid x ivor xianz tiktoker interview

Get to know Ivor Xian Z: TikToker who tries out things, so we don't have to.

Posted on June 30, 2022

Ivor Xian Z resumed her video creation interest during Covid-19 and found out that her audience liked her TikTok tutorials video on YouTube. However, she wanted to come up with something she loved so she started creating food and travel content on Tik Tok and began her life as “The trying things so you don’t have to try girl – Ivor Xian Z”.

Sushivid blog mothers day influencer marketing campaigns

Creative Campaign Ideas for Mother’s Day

Posted on April 25, 2022

In my previous article, I shared about the different groups of mothers and some of the products that could benefit from doing influencer marketing during Mother’s Day. In this article, I will share some creative campaign ideas on how to promote some of these products.

Labels:Featured, I'm a YouTuber, I'm a Brand, Tips and Tricks, KOL Marketing, Recommended

Sushivid blog should you do a mothers day campaign

Products that could benefit from a marketing campaign on Mother’s Day

Posted on April 25, 2022

What are some of the products that would benefit from a Mother’s Day campaign? To truly benefit from this question, I guess we need to dig a little deeper. There are many groups of mother audiences. After all, a women who chooses to become a mother goes through more than 3 quarters of their lives as a mother. So pretty much any product that a women could use in those 3 quarters could and should promote a Mother’s Day campaign. Read to find out more.

Labels:Featured, I'm a Brand, Influencer, KOL Marketing, Recommended

Sushivid blog how to find great influencers in malaysia

How to spot a hidden gem influencer in Malaysia?

Posted on April 22, 2022

Want to find a great influencer who is hardworking, creative, affordable, and has great organic reach but you don’t want to burn a hole in your pocket? You should read this article.

Labels:I'm a Brand, Tips and Tricks, Special Coverage, I'm an Influencer, KOL Marketing, Recommended

Sushivid blog what to do before you do influencer marketing

As a business, never do influencer marketing unless you have completed these steps.

Posted on April 21, 2022

We have had to turn away several clients in the past couple of months. It was a difficult call but we did it for our clients' sake. We felt that they were not yet ready for influencer marketing. It may even burn a big hole in their pockets. For us, bad results = bad experience = not putting customers first = bad for the industry. We believe that every business needs to build its foundation first.

Labels:Featured, I'm a Brand, Tips and Tricks, KOL Marketing, Recommended

Sushivid blog image is my data safe with sushivid

Data Management At SushiVid

Posted on March 15, 2022

The reason this topic is being discussed today is that SushiVid does require influencers to link their social media, and we do from time-to-time profile our influencers so that our clients can search for influencers more effectively. We want you to feel safe and know what goes on inside SushiVid specifically around your data.

Labels:Featured, I'm a YouTuber, Influencer, I'm an Influencer, KOL Marketing, Recommended

Sushivid blog what happens yearly in e commerce how does it affect influencer marketing

E-Commerce festivals in Malaysia and it’s impact on influencer marketing

Posted on March 1, 2022

As parents, you know the school calendar year by heart but as a business owner, do you know the business calendar? How do you create an influencer marketing campaign to coincide with e-commerce sales?

Labels:Featured, I'm a Brand, Influencer, KOL Marketing, Recommended

Sushivid blog the evolution of influencer marketing part 2 what s next

What Will The Next 7 Years Look Like For Influencer Marketing? (Part 2)

Posted on February 18, 2022

Now that you have had an in depth understanding of where influencer marketing comes from, let’s take a look at what lies ahead. This is part two of a two part article.

Labels:I'm a Brand, Special Coverage, Infographic, I'm an Influencer, KOL Marketing, Recommended, Featured

Sushivid blog image the evolution of influencer marketing part 1 how influencer marketing came to be

The History of Influencer Marketing (Part 1)

Posted on February 18, 2022

As a business that focuses solely on influencer marketing, we are always on the lookout for what’s new in the market and what lies ahead and before we do that, we need to first know where it all began. This is Part one of a two part article.

Labels:Featured, I'm a Brand, Special Coverage, Infographic, I'm an Influencer, KOL Marketing, Recommended

The Impact Of The Emergence Of Metaverse To Influencer Marketing

Posted on February 10, 2022

The web is ever changing. Just when we thought Tik Tok is a breath of fresh air in the social media scene seeing that it’s not from Silicon Valley and all, Facebook has re-emerged from the grave and renamed itself as Meta. This is the news that has kept me awake for a while now. What does this mean to influencer marketing and SushiVid specifically? How should I evolve my business? Do we even have the expertise required for this change? Read on…

Labels:Featured, I'm a Brand, KOL Marketing, Recommended, Influencer

New Year Resolution for Influencers

Posted on February 10, 2022

This article is aimed towards creators who have survived the past decade; you know who you are. Maybe for you, it started with blogs, but the world kept progressing and progressing, and now it’s a totally different landscape than the one you began in. Some social media apps have risen to the top, but as quickly as they rise, they fall back down while other social media apps have become a bastion of consistency for creators worldwide. In a world where the only constant is change, it can be easy to feel overwhelmed. And as a result, your decision making falters, and you’re stuck planning and planning while the rest of the world moves forward.

Labels:KOL Marketing, Influencer, I'm an Influencer

如何打造无敌的网红营销

Posted on May 28, 2021

最近你的广告或是宣传活动是否进行得不怎么样呢？别担心，我们这里有对的方法和工具，可以帮到你！

Labels:I'm a Brand, KOL Marketing, Recommended, Chinese

Cara Untuk Membina Kempen Pemasaran KOL Yang Terbaik

Posted on May 28, 2021

Kami dengar kempen anda tidak begitu popular? Jom sertai kami kerana kami mempunyai kaedah dan cara untuk menyelesaikan masalah tersebut!

Labels:I'm a Brand, KOL Marketing, Recommended

How To Make the BEST KOL Marketing Campaign You’ll Ever Have

Posted on May 19, 2021

We heard your campaigns aren’t doing so hot, here, come closer, we have the right tools and methods to set things right.

Labels:Featured, I'm a Brand, KOL Marketing, Recommended

5 Best Practices In Influencer Marketing

Posted on May 17, 2021

In today’s blog post we will be explaining The SV Group’s 5 best practices for influencer marketing. As a company which has been in the influencer marketing industry for 5 years, we believe the following practices are crucial to executing your influencer marketing company.

Labels:I'm a Brand, Tips and Tricks, KOL Marketing, Recommended

Lets monetize via different ways platforms

KOLs Post-Pandemic: How to Expand Monetize Channels

Posted on May 4, 2021

With the arrival of the pandemic, the economy has been deeply impacted globally. As an influencer marketing agency, we have witnessed the ups and downs of the industry. Events and collaborations getting cancelled had put influencers into a crisis state especially for full-time influencers.

Labels:Featured, I'm a Brand, I'm an Influencer, KOL Marketing, Recommended

让你开拓和触及5个不容错过的网红营销策略

Posted on March 29, 2021

如果你是刚接触网红营销，你有可能既兴奋又疑惑。感觉就好像回到小时候，在糖果贩卖部从父母中得到 10 令吉。当时你是如何应对这情况？你是在贩卖部挑选最贵的糖果还是会先进行筛选，再选择最适合你味蕾的糖果？

我们相信你会选择后者。这和网红营销是一样的概念。当你刚开始决定和网红们合作时，全部都好像很闪耀和亮丽，但不要被华而不实的包装给骗了。为了让你在网红营销带来更多潜在客户，你需要为你品牌进行研究和挑选最适合的网红营销策略。

Labels:I'm a Brand, Chinese, KOL Marketing, Recommended

网红营销如何帮我销量大幅增加？

Posted on March 29, 2021

“网红营销如何帮我销量大幅增加？”

这是任何刚接触网红营销的各位会问自己的问题。为了解惑，你先要阅读这个关于网红营销的10个最常见问题。

尽管如此，如果你对网红营销最关注的单纯是为了提高销量，那你就来对地方了。今天我们将会举例如何通过网红营销来让你销售大增。让我们开始吧！

Labels:I'm a Brand, Chinese, KOL Marketing, Recommended

关于网红营销10个最常见的问题

Posted on March 29, 2021

网络营销日益普及化，你发现了吗？商家们纷纷投其怀中。网络营销真的如此强大吗？今天就让我们揭开网红营销的神秘面纱。

Labels:I'm a Brand, Chinese, KOL Marketing, Recommended

How Else Can Brands Do Marketing During Raya

Posted on March 16, 2021

Ramadhan (the Islamic fasting month) is upon us which means Raya is around the corner. We can almost smell the ketupat, lemang and rendang. Even in times of Covid-19, Malaysia plans to stand as a nation and celebrate this holiday season together in the safety of our own homes.

Labels:I'm a Brand, Tips and Tricks, KOL Marketing, Featured

How To Drive Traffic To Your Website From Instagram With One Simple Tool

Posted on March 11, 2021

In case you haven’t heard, The SV Group’s newest addition to our family is IGLinks.io, a platform to create your own mini-page that is able to break the one Link In Bio limit on social media. IGLinks.io is an online platform that allows users to seamlessly insert links to other pages on their phones within only 5 minutes. In 2020, Lazada used as a promo-page to list all of their on-going promos on top of their monthly promo during their influencer marketing campaign with us.

Labels:Featured, I'm a Brand, Tips and Tricks, I'm an Influencer, KOL Marketing, Recommended

Whatsapp image 2021 01 25 at 11.30.22 am

2021年马来西亚10大TikTok趋势

Posted on January 25, 2021

抖音 (TikTok) 渐渐变成大众常用的社交媒体。它的崛起你懂多少？它到底有什么魔力，可以让人们陷入其中，今天就让我们来探讨，TikTok 的潜能以及未来趋势

Labels:I'm a Brand, KOL Marketing, Recommended

Top 10 TikTok Trends in Malaysia This 2021

Posted on January 22, 2021

In this blog, we want to update everyone with the demands and trends for TikTok in Malaysia for 2021. TikTok has been around for years. According to Globaltimes - TikTok has been downloaded by nearly 200 million users in Southeast Asia, a region with populations close to 630 million. TikTok launched in 2016, but it’s not far behind Instagram with 500 million monthly active users. Instagram ranked 6th place with over 1 billion monthly active users. TikTok is not far behind Instagram, and its only been active for four years. Henceforth, we highly advise brands to start incorporating with TikTok in their influencer marketing campaigns.

Labels:Featured, I'm a Brand, KOL Marketing, Recommended

Ready To Kick Start Your CNY Promo?

Posted on January 14, 2021

Chinese New Year (CNY) is right around the corner, and it is the time to start planning your CNY promo campaign. CNY falls in the first quarter of every year. Therefore, the impression you create with this first promotion will leave a mark on your target market for all future promos throughout the year. As it is the holiday season, people are known to splurge more than they usually do. Although Chinese New Year is in February, it is always the smart move to get a head start in your marketing strategy.

Labels:Featured, I'm a YouTuber, Tips and Tricks, Featured Influencer, Influencer, I'm an Influencer, KOL Marketing, Recommended, Cost-Per-Sale, live streaming

2021年马来西亚KOL营销需求和趋势

Posted on January 14, 2021

我们今天想和大家分享一个绝对令人振奋的博客内容，以改变您的数字营销游戏。绝对不要错过接下来的内容分享，不然你会后悔哦！相信大家可能已经看到很多品牌在马来西亚进行KOL营销，尤其是在MCO时期。品牌范围从中小型企业到知名品牌，例如LAZADA和Watsons。&&& 品牌想要冒险涉及KOL营销的主要原因之一就是要保持与民众的相连性。随着时间的流逝，品牌开始意识到KOL营销对他们的促销和销售产生了积极的影响。越来越多的品牌开始开始使用KOL营销，并将其作为其持续进行的年度营销策略之一。&&& 作为KOL营销行业的先驱之一，并被称为东盟领先的KOL行销公司，我们对2021年马来西亚KOL行销需求和趋势有以下的看法。

Labels:I'm a Brand, KOL Marketing, Chinese, Recommended

KOL营销的演变

Posted on January 14, 2021

如果您常上线于不同的社交媒体平台，您会发现名人和KOL都依据他们的粉丝的喜好来做广告内容，无论是介绍产品还是服务等。例如，我前阵子在我的 Instagram 上看到 “ Elecher Lee” 讲述为什么她喜欢和推广 Laneige Cica 的睡眠面膜。影响力是一个强有力的词，它可以使另一个人做出选择。无论我们是否意识到，我们的大多数选择都会受到其他因素的影响。这可能与购买新衣服，看电影或改变我们的护肤程序有关。

Labels:I'm a Brand, Tips and Tricks, KOL Marketing, Chinese, Recommended

How To Multiply Your Sales With Influencer Marketing

Posted on December 24, 2020

That’s the big red question everyone who is new to influencer marketing will be asking themselves. Well, to find an answer to that question, you will first need to read about the Top 10 Most Frequently Asked Questions about Influencer Marketing.

Nonetheless, if your main focus for influencer marketing is purely for sales generation, then you’ve come to the perfect blog post. In today’s blog, we will lay down tips on how you can multiply your sales with influencer marketing. Let’s get right into it.

Labels:Featured, I'm a Brand, Tips and Tricks, KOL Marketing, Cost-Per-Sale, live streaming

The 10 Most Frequently Asked Questions About Influencer Marketing

Posted on December 17, 2020

We tackled frequently asked questions about influencer marketing in detail in this week's blog. All you need to know if you're new to the process.&

Labels:Featured, I'm a Brand, Tips and Tricks, KOL Marketing, Recommended, Cost-Per-Sale, live streaming

Let's See What Isti.qmrh Has Gained From Influencer Marketing

Posted on December 10, 2020

Read about Isti.qmrh's experience as an influencer.

Labels:Featured, Tips and Tricks, Featured Influencer, Influencer, I'm an Influencer, KOL Marketing, live streaming

The Top 5 Influencer Marketing Strategies To Grow Your Reach

Posted on December 3, 2020

When you first decide to work with influencers, everything seems shiny and sparkly but don’t be fooled by the expensive candy packaging. In order for you to produce leads through influencer marketing, you will have to do some research on the best influencer marketing strategy for your brand.

Labels:Featured, I'm a Brand, KOL Marketing, Recommended

IGLinks: Own Your Mini IG Webpages With Unlimited Promo Links This 11.11

Posted on December 2, 2020

In case you missed our previous blog post on How to Optimise Your Instagram Profile with IGLinks, we took the courtesy of dedicating this whole blog and elaborate in further detail on how you can optimise your Instagram profile by breaking the 1 link limit with our newest partnership -- iglinks.io for your influencer marketing campaign.

Labels:Featured, I'm a Brand, KOL Marketing, Recommended

Impressive Facts You Need To Know About Influencer Commerce

Posted on November 27, 2020

We’re back to talk about one of the upcoming trends of Influencer Marketing in 2021 -- Influencer Commerce. In case you are wondering what is Influencer Commerce, be sure to head over and read our previous blog posts on the definition of Influencer Commerce.

Labels:Featured, I'm a Brand, I'm an Influencer, KOL Marketing, Recommended

What Is The True Definition of Influencer Commerce?

Posted on November 27, 2020

Influencer commerce is a new strategic approach implemented by brands and marketers to generate leads and sales. The true definition of Influencer Commerce is the act of using influencers to drive and channel traffic from their audience to your website or e-commerce platform in order to generate sales.

Labels:Featured, I'm a Brand, I'm an Influencer, KOL Marketing, Recommended

Some Useful Tips To Kick Start Your Live Stream Career

Posted on November 19, 2020

As we all know, there is a rise in live stream collaboration demands in the influencer marketing industry. Let us reveal some useful tips to help our fellow influencers to get prepared to kick start their live stream career.

Labels:Featured, Recommended, Tips and Tricks, I'm an Influencer, KOL Marketing, live streaming

The Influencer Marketing Demands & Trends For 2021 In Malaysia

Posted on November 12, 2020

We’re back with another mind-blowing blog to enhance your digital marketing game. Make sure to buckle down for today’s blog.

Labels:Featured, I'm a Brand, I'm an Influencer, KOL Marketing, Recommended

IGLinks: Tips to Own A Mini Webpage on Instagram

Posted on November 12, 2020

We’re sure you’ve heard of IGLinks by now, our newest partnership that will make life easier for brands & influencers! We’re very proud of this new member. Let's find out how we can utilise IGLinks in the most creative ways. 🔥

Labels:I'm a Brand, I'm an Influencer, KOL Marketing, Recommended

Ready To Kick Start Your Christmas & 12.12 Campaigns?

Posted on November 5, 2020

Find yourself scratching your head for the upcoming 12.12 and Christmas campaigns,? Look no further. Tricks of the trade for marketers is to start early. We have anticipated your needs and prepared all you need to know to help boost your campaigns.

Labels:Featured, I'm a Brand, KOL Marketing, Recommended

IGLinks: The Solution to Optimise Your Instagram Profile

Posted on October 23, 2020

This blog is about the importance of IGLinks for you! So, settle down, get comfy and get your Starbucks while we spit some facts your way about IGLinks. We are proud to introduce our new partnership - IGLinks to all of you! It is a handy little tool created for you and I.

Labels:Featured, I'm a Brand, I'm an Influencer, KOL Marketing, Recommended