What’s it all about? Why are we here? How can we make it more meaningful?

What we learnt from taking SushiVid to Jakarta. In hindsight, it was probably foolish to think we could instantly replicate our Malaysian success in Indonesia.

Before the dawn of social media, I often pined for life as a restaurant reviewer.

When you head to Nat Chai’s blog and read about her lingual and academic achievements you could be forgiven for expecting someone a litt...

If you are planning a trip around Asia, Shini Lola has the best tips and advice for you! Her life as a travel influencer began in the year 2010 when she started blogging about her travel experience. Now, She has already been to 15 countries! Besides travel, she also talks about beauty, fashion, lifestyle, food, and gadget. So whether you’re planning a trip or just want to live vicariously, check out her

Mieza Suhaini, not really poeple person but through blogging, she has braved the world and has had the opportunity to express herself confidently! We have interviewed her and let's find out more about her. Check it out!

Amirulee or well known as "Acap" - is a well-loved influencer in Malaysia known for being hilarious and He is part of Sterk Production Channel, one of the most popular and fast growing Youtube channel in Malaysia. He treats haters as his jump stone and that makes him what he is now. Do check out our interview with Acap below!

Meet Khor Adrian, a young and energetic Malaysian Chinese boy from Kedah. As a fitness enthusiast and also a fashionista, he's either killing it with his street style look. Get to know him more through our interview.

Saffa Yusof is also known as "fayusof" among her audience. She wants to become full-timer influencer but if she has ever to change her job now, she loves to become a primary school teacher. Three words to describe her: A happy girl, Organised, and Never give-up. She has been doing a lot of review jobs from other small ig shops also.

We managed to get in touch with her and here is Missalvy's story. She was born in Borneo, the largest island in Asia. Travel is already part of her life - as you can see from her Instagram feed, she is everywhere! Travelling alone is not a challenge for her, she loves to do it! You can go to her Youtube channel to see more her Vlog videos, stunning and amazing!

Pretty sure you've heard Brands implementing this "Influencer Marketing" but what is it actually about? 

If you’re into motoring, Rolls Royce has always been the elder statesman; the refined choice of vehicle for a refined lifestyle.

Should you as a brand pack for the video as you would for a paying customer (netizen) or should you spruce up the packaging for the video? We are firmly of the view that you should pack for a video experience – deliver all the trimmings like you would for any festive banquet. This is especially important when you consider that unlike conventional advertising, the audience is gifting 3-5 minutes of their time to watching a video about your brand; the least we can do then is to ensure the video is as pleasurable as possible.

When you go out for sushi, you don’t just order platter after platter of avocado maki - especially when there’s aburi tuna on the menu!

Let’s be honest, life as a wallflower would probably be easier. Putting yourself out there can be a tough ask. Rejection hurts.