41 articles
Since 2015 we've worked with thousands of creators. Here are the YouTubers, Instagrammers and bloggers we spotlighted on the blog between 2016 and 2024, all in one place.
If you’ve been creating content for social media, you already know that getting likes and shares isn’t the end goal. Engagement is about so much more: sparking conversations, building trust, and
If you’ve missed the first part of this article, you may check it out HERE
![What is an influencer-led campaign? [Infographic]](/images/covers/what-is-an-influencer-led-campaign-infographic.jpg)
Updated for 2026. Influencer-led campaigns remain a core strategy — the global influencer marketing industry is now worth around USD 32.6 billion , roughly 19x bigger than a decade…
1. Fikri ZamRi (Popular YouTube Travel
Here are the top 10 gaming influencers in Malaysia, along with their current TikTok followers and
1. khairulaming The Spice Maestro with 4.1 million
This article is suitable for budding entrepreneurs and businesses whose brands are not yet established. It doesn’t apply to the Unilevers and P&Gs of the
Proposing to the love of your life sounds easier than submitting a social media proposal to a brand,
Remember that time when TikTok was deemed a national security threat by the US Government? When the news that TikTok would be banned spread, there came an app that was introduced as an alternative,
As I’m browsing my Facebook in the morning, I see an article shared by a friend that seems interesting. I click to check it out, only to get a pop up asking me to allow cookies and without much
My mom used to host Tupperware parties at home. That was 40 years ago when she was still in her 30s. She would invite friends and colleagues over for a 'Tupperware Party'. After some small talk over
![TikTok Shop Livestream Insights [Infographic]](/images/covers/tiktok-shop-livestream-insights-infographic.jpg)
The TikTok Live Stream case study analyzed over 120 channels featuring various products to understand how live streaming works across different categories on TikTok. By studying the live streams
Southeast Asia is a dynamic and rapidly growing market with over 600 million people, making it an attractive destination for businesses looking to expand their reach. With such a large and diverse
Since we all started using ChatGPT, we’ve wondered what AI would do to social media — and to influencer marketing. Here’s the original take, updated with where it actually landed in 2026.
Starting 20 Feb 2023, our payments will be managed through a new payment gateway, Billplz Sdn Bhd. Going forward, only verified bank accounts will be able to receive payment withdrawals. The payment
Virtual influencers — computer-generated personas that exist only online — have grown from novelty to a multi-billion-dollar corner of influencer marketing. Here’s what they are, and their pros and cons.
In my previous post, I talked about trending contents on Lemon8 HERE, a relatively new social media app that is raking in the number of users. As Lemon8 is still a baby, many of its users are already
So, we covered a few topics about Lemon8 already, like what are the trending topics on Lemon8 and how big influencers are utilizing the features on Lemon8. But you may be wondering, how to actually
In today's digital age, influencer marketing has become a powerful tool for B2C brands looking to enhance their online presence and engage with their target audience. SushiVid embarked on this
According to data from Datareportal, as of January 2022, TikTok had over 210 million monthly active users (MAUs) in Southeast Asia, representing an increase of 10% compared to the same period in the
“How Does Influencer Marketing Help Multiply My
Brian See or better known by many of his followers by his Instagram tag ‘ MrBrianSee ’ is a full time influencer. Present since the ice age of influencer marketing, Brian plans to be on top of the
SushiVid mempunyai keistimewaan untuk menjalankan beberapa kempen pemasaran Influencer yang paling hebat untuk perniagaan e dagang di Malaysia dan saya boleh katakan ia bermula dengan MYCYBERSALE
As we all know, there is a rise in livestream collaboration demands in the influencer marketing industry. SushiVid has run several livestream campaigns for various
Many countries including Malaysia are slowly reducing the economic and have implemented many social restrictions due to the COVID 19 pandemic. Until we have found a cure or a vaccine, or developed
If there is one thing I know about Gen Z, it's that they are resourceful and lazy in a good way. They always find the simplest way to get things done. Knowing this, we can assume that many of them
We know live stream has been around for a while now but influencers are slowly realizing the enormous potential behind it. In September 2019, a Chinese influencer, Cherie banked 5mil yuan (RM2.9
For those who are unfamiliar, 11.11 is an annual shopping festival filled with tempting deals made famous by China. It is the equivalent to Black Friday in the US. For giant Alibaba Group itself,
We are well aware that collaborations between content creators and brands have become a trend in this era. These partnerships offer a bunch advantages, such as expanding brand reach, promote
Boosting content online can be an effective way to reach a larger audience and raise awareness about your campaign. However, it's not always smooth sailing, as our boosting team recently discovered.
Hey there, social media enthusiasts! Are you ready to take your brand on a next level? Well, we've got just the fuel you need to power up your journey: content boosting on social media! Just to
Hello readers! You might have read our blog about the benefits of boosting content on your social media. If you have not read it yet, do check out that blog first before you continue to read this
Ever since the market reopened, the malls are filled with people and events are back again! Have you seen the latest Cosplay event at 3 Damansara? A successful influencer led event can even revive an
We have a new announcement! SushiVid will be, today onwards, the Transparent Influencer Marketing Company. If you are an influencer, by now you probably already know that every influencer marketing
Live streaming has been catching on. Did you know rapper 6ix9ine broke the all time record for most viewers in one live stream with over 300 000 viewers? That news broke the internet the next day
SushiVid has had the privilege to run some of the most awesome influencer marketing campaigns for e commerce businesses in Malaysia and now if I look at it in hindsight, it all started with
Mulai 20 Februari 2023, pembayaran kami akan diuruskan melalui payment gateway /gerbang pembayaran baharu iaitu Billplz Sdn Bhd. Pada masa akan datang, hanya akaun bank yang disahkan akan dapat
With the arrival of the pandemic, the economy has been deeply impacted globally. As an influencer marketing agency, we have witnessed the ups and downs of the industry. Events and collaborations
This week’s blog is in conjunction with our upcoming FREE WEBINAR on How to Make A Career In Influencer Marketing with only 2,000 followers with Azureen Sophia & Nabilah Jasni happening on the 10th
A healthy lifestyle is what everyone should aim for Yes, having 6 packs abs and a gorgeous booty is definitely a bonus. Not all of us have the discipline to train ourselves into looking like
